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American Express Fashion Network for MBFW

31 Jan '08
3 min read

“The launch of the American Express Fashion Network gives designers and industry insiders the opportunity to shine a spotlight on the shows and share their personal views and insights with a broad, highly engaged consumer audience,” said Claire Bennett, Senior Vice President of Advertising, Marketing and Media for American Express.

“We know that fashion represents and instills in people a sense of identity, confidence and empowerment; through the Network, we are bringing people closer than ever to the essence and excitement of the fashion world and creating truly enriching experiences.

Robert Verdi, acclaimed fashion stylist and notable media personality, will be the official host of the Network. Broadcast personality and model Roshumba Williams will join Verdi on-site as a correspondent. The American Express booth in the lobby of the Bryant Park tents will be the broadcast center for the Network.

Verdi and Williams will be on-site for the duration of the event interviewing designers, models and other industry experts, creating an exciting multi-faceted experience for those viewing from home.

“I'm thrilled to be the host of the American Express Fashion Network which will add a whole new dimension to Mercedes-Benz Fashion Week and bring the excitement to fans of fashion everywhere – like never before,” says Robert Verdi.

“There is nothing like being under the tents at Bryant Park and this is truly a one-of-a-kind opportunity to get an inside look at Fashion Week through the eyes of the people at the forefront of the industry.”

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