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Myntra launches style helpline Style Service

22 Aug '14
2 min read

The Indian online shopping destination Myntra has come forward to solve the day-to-day fashion-related queries of today’s fashion conscious generation.

In its constant endeavour to give shoppers a more personalised shopping experience, the web store has launched a novel style tip providing helpline service which will assist people in achieving occasion appropriate looks.

Entitled as Style Service, the complimentary telephonic helpline will enable customers to avail advice from expert stylists on how to dress up for job interviews, weekend parties or casual outings with friends.

Available across the country on the number 080-43541999 from 10am to 6pm on weekdays, the service will not only offer solutions for the right apparel choice but also the suitable accessories to go with the overall look as well as make-up tips.

Myntra’s CEO Mukesh Bansal said in a statement, “Myntra has always been committed to helping customers’ look and feel great by providing them with a curated collection of apparel, footwear and accessories to choose from.”

“We now take this engagement a notch higher with the launch of 'Myntra Style Helpline'. We are excited to roll out this first of its kind style service, where shoppers can avail personalised style advice directly from fashion experts regarding the latest trends and style alerts to help them look their fashionable best, every day,” he adds.

The helpline was launched at an elite 1990’s themed party, attended by the who’s who of the fashion industry including the Hindi film actress Nargis Fakhri, in Bangalore.

Speaking at the event, the model turned actress said, “The fashion industry is a dynamic world where trends change with the blink of an eye. To keep pace with these ever-changing style mantras and exude an elegant and classy look consistently is a challenge. Myntra’s ‘Style Helpline’ is an exciting prospect for every fashion conscious individual looking for simple, effective and trendy style tips on-the-go.”

Myntra offers products from some 700 leading fashion and lifestyle brands such as Nike, Adidas, Puma, Lee, Levis, Wrangler, Arrow, Mango, Diesel, CAT, Timberland, US Polo, FabIndia, Biba as well as celebrity labels like HRX from Hritik Roshan and Being Human by Salman Khan. The e-commerce site also offers designerwear from Manish Arora, Rajesh Prathap and Wills Signature range.

Fibre2fashion News Desk - India

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