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Heidi Klum creates active wear line for New Balance

February 27, 2013 (United States Of America)

Supermodel, designer and fashion powerhouse Heidi Klum has created a new and versatile active wear collection with New Balance through the Heidi Klum for New Balance partnership launching this February 26, 2013, exclusively at select Lady Foot Locker locations in the U.S.

"I live an active lifestyle and love running around whether it's outside on the streets of New York City or in the canyons with my dogs," says Heidi Klum. "I've created pieces in my collection that are functional and flattering with a fashionable twist. I want women to feel their best and look good in their clothes even when they are working up a sweat."

"Heidi Klum for New Balance continues to combine New Balance's expertise in fit and form with Heidi's commitment to sophisticated style to create a versatile collection for women that is both everyday wearable and chic," says Kerry Kligerman , Executive Vice President of Apparel for New Balance.

As the third collaboration between Heidi Klum and New Balance, this collection of high performance workout wear reflects Heidi's modern, sophisticated style. Featuring items for any workout regime, the line includes a cowl neck cover-up, cap sleeve tee, skinny tights and capri pants, as well as a racer back tank, shorts and hoody.  Each piece is developed to fit all body types with features including flat lock seams and ergonomic tailoring for flattering style lines.

As Klum's third collaboration with New Balance, following the launch of the line in fall 2010, this will be the first collection sold in brick and morter retail outlets. The collection will be available in select Lady Foot Locker stores throughout the United States.

About New Balance

New Balance, headquartered in Boston, MA, has the following mission: Demonstrating responsible leadership, we build global brands that athletes are proud to wear, associates are proud to create and communities are proud to host.  New Balance is currently the only athletic shoe company that manufactures footwear in the U.S. with 25% of our U.S. footwear shipments produced at five New England facilities.


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