Pacific Sunwear chooses MicroStrategy Web-based platform

30 Mar '07

2 min read

MicroStrategy Incorporated announced that Pacific Sunwear of California Inc has selected the MicroStrategy Business Intelligence Platform for enterprise-wide reporting and analysis. Pacific Sunwear is a leading specialty retailer with more than 1,100 stores in 50 states and Puerto Rico.

Pacific Sunwear will use MicroStrategy to analyze key merchandise sales and inventory metrics to glean insight on the sales trends and inventory investments of its products by specific regions, demographics, and stores.

MicroStrategy will convert the detailed transactional data into personalized reports through dashboards and exception reporting for Pacific Sunwear's executives, merchants, merchandise planners, and allocators. Pacific Sunwear selected MicroStrategy for its ease-of-use, superior reporting and analytical capabilities, and its Web-based platform.

"We chose MicroStrategy as our enterprise-wide reporting standard because it was the best fit for our business intelligence requirements," said Ron Ehlers, Pacific Sunwear's Vice President of Information Services. "MicroStrategy provides a true enterprise reporting solution, with outstanding scalability for large databases and powerful analytics that will help us to make data-driven decisions and enhance productivity."

MicroStrategy teamed with Netezza and QuantiSense to provide Pacific Sunwear with a complete end-to-end solution for their data warehousing and specialty retail business intelligence requirements.

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