Home / Knowledge / News / Brands take to the Middle East
Brands take to the Middle East
24
Sep '10
With the Middle East-Fashion Days only a month away, a range of top Pure London exhibitors have confirmed to be exhibiting in the Pure Selection. Excitement is building around the trade show, as a host of new features, catwalks and a top list of international brands confirmed to exhibit. Middle East Fashion Days will take place from 19th – 21st October 2010 in Dubai.

Womenswear brand AngelEye will be bringing their collection inspired by London's street culture with a wide range of fun, quirky and cool tops, skirts, dresses, jackets, playsuits and leggings.

'We have decided to exhibit in the Pure Selection as we would love to build our brand awareness within the Middle East. There is a great audience to reach out to and being part of Pure Selection gives us the perfect opportunity.' Samantha Marchant, Sales and Marketing Executive of AngelEye Fashion commented.

Pure London favourite, Mischa Barton, will be bringing her infamous handbags to the show. The Autumn/Winter 2010 collection takes inspiration from vintage pieces found in flea markets and boutiques around the world. The range incorporates the charm of these vintage items with modern inspirations to create sophisticated and expressive styles, in keeping with Mischa Barton's distinct personal style.

Tony Hague from Mischa Barton handbags commented 'We have decided to exhibit our Mischa Barton collection in Dubai because of the volume of traffic to our website from the Middle East; it's great that we can bring the collection with Pure London.'

Accessory brand Ashiana will be showcasing their stunning collection of silver and fashion jewellery with an alluring range of semi precious stones. Their classic collection is made with silver and adorned with natural stones and freshwater pearls, while their costume collection is metal based and plated 22k gold.

A spectacular feast of colours and textures sourced from around the world is present in both collections. Each piece is then designed in London and lovingly handmade.

'We have been approached in the past by many Middle Eastern clients who are keen to buy our collection more locally so when this show was announced it made sense that this was the perfect platform to launch our label in the region. We are creating a special collection just for this show - and as all of the pieces are adorned in a 22k gold plate with vibrant stone and enamel colours we are sure this collection will be a "must see!" commented owner Anastasia Buisman.

Me & Thee, will be at the show with their collection of unique digital imagery printed on silk and jersey in shapes which are inspired by the female form and are both sophisticated and wearable. Ultra cute label Darimeya has taken the fashion world by storm since it was founded in 2003, with its signature feminine prints and quirky style. A favourite among fashionistas including Kate Moss, Peaches Geldof and Keisha, the collection is set to continue its success across the Middle East.


Must ReadView All

Apparel/Garments | On 21st Sep 2017

UK fashion exports £10.7 bn in 2016; highest till now

Exports of British fashion goods rose to £10.7 billion in 2016, the...

Apparel/Garments | On 21st Sep 2017

BFC announces partnership with Chinese firm JD.com

The British Fashion Council (BFC) has forged a new partnership...

Textiles | On 21st Sep 2017

Indonesia’s textile exports may reach $15 billion by 2019

Indonesia’s textile-related exports are projected to reach $15...

Interviews View All

Dharmendra Shah
Ozone PB Spintex Limited

‘We have made huge investments to ensure quality yarn production.’

Abhishek Ganguly
Puma India

‘As a brand, Puma is always looking for new and innovative ways to inspire ...

Akash Khetan
Narayan Tex Fab

I find it hard to find professionals in Surat

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

September 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
74.5%
No
12.8%
Skip
12.8%

Total Votes: 47

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.7%
No
25.5%
Skip
12.8%

Total Votes: 47

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.2%
No
6.4%
Skip
6.4%

Total Votes: 47

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
70.2%
No
10.6%
Skip
19.1%

Total Votes: 47


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search