Home / Knowledge / News / Nike Sportswear to present 'dragon' concept collection
Nike Sportswear to present 'dragon' concept collection
13
Jun '12

Nike Sportswear is presenting a new edition of the Year of the Dragon Air Force 1 honoring the 2012 Chinese New Year. Inspiredby the concept of ‘dragon', this low top features a design that blends dragon boat imagery with traditional Chinese dragon iconography. The special edition celebrates the 30th anniversary of this classic design.

Designed with the dragon boat concept as a primary inspiration, the upper includes red suede with an embossed scale pattern, while the outsole and part of the upper are made of bright blue leather. The overall design echoes that of a dragon boat, evoking a red boat floating on a blue lake, with the golden Swoosh emphasizing the nobility and majesty of the dragon.

2012 is known as “the Year of the Water Dragon," and this interpretation of a dragon rising out of the sea conveys the idea of prosperity for all. The multi-colored knitted tongue design represents the cultural features of the Dragon Boat Festival and best wishes for safety and health.

The shoe’s tongue top uses the ‘dragon in clouds’ pattern, identical to the Year of the Dragon Air Force 1 from Spring. Additional details include the multi-colored cloud pattern on the cushion, representing good fortune. The character for ‘dragon’ in ancient oracle bone script on the heel counter, pearl dubrets with the Roman numerals “XXX”, and the premium aglets. The extra set of red shoelaces provides an additional color element.

The Year of the Dragon special edition Air Force 1 Low will be released on June 23, the date of this year’s Dragon Boat Festival, at select global retailers.

Nike Sportswear

Must ReadView All

Textiles | On 19th Jan 2017

Union Budget: Textile sector expects excise duty revisions

Excise duty on man-made fibres should be reduced to bring it on par...

Union textiles minister Smriti Irani at the inauguration of IIGF in New Delhi with textiles secretary Rashmi Verma and other dignitaries. Courtesy: PIB

Apparel/Garments | On 19th Jan 2017

Ministry to reimburse apparel exporters for state levies

The textile ministry has received a sum of Rs 500 crore from the...

Apparel/Garments | On 19th Jan 2017

Asahi Kasei to display sustainable fibre at trade shows

Asahi Kasei, specialty Japanese fibre producer, will be displaying...

Interviews View All

Ajay Ghariwala
Luthra Group

We are ready to adopt or follow every opportunity

Marazban F Velati
Sutlej Textiles & Industries limited

No training can be effective till the candidate believes in it.

Yashiki Gumber
Sahiba Fabrics

Fabric does not restrict us from fashion trends

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search