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USA : Kroger Co expects over $6 mn in collection for Hurricane relief
September 24, 2005 |  |
Cincinnati based The Kroger Co said it expects to provide more than $6 million for hurricane relief efforts.
On September 1, Kroger began accepting customer donations at all of the Company's 3,300+ supermarkets, multi-department stores and convenience stores. The Company's 289,000 associates were also offered the opportunity to help, and the company's charitable foundations pledged to match associates' donations up to a total of $500,000.
In the first 17 days, customers and employees contributed more than $4.5 million, including the Company's match. The funds will be forwarded directly to the American Red Cross for hurricane relief efforts.
As a part of the Company's aid, Kroger's Southwest division in Texas has provided $50,000 to the Houston Katrina Relief Fund and donated $250,000 in gift cards to be distributed to evacuees currently living in Dallas and Houston. Kroger pharmacists are assisting people displaced by the storm and have donated more than $180,000 in prescription medicines to victims in Texas and Louisiana.
With the help of Kroger manufacturing plants and vendor partners, the Company delivered 30 truckloads of food, water and other products to feed residents at the Houston Astrodome, and donated $50,000 to the North Texas Food Bank in Dallas. Kroger operates 215 stores in Texas and Louisiana.
While Kroger stores in Mississippi suffered only minor damage and loss of power in the storm, the Company's Delta division, based in Memphis, mobilized quickly to reopen those stores and begin sending truckloads of water, food and other products to coastal communities battered by Katrina. The division has donated 55 truckloads of product to shelters and food bank operations in the affected region.
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