Interviews
Eco conscious Sole aspires to be 1st Carbon Neutral Company by 2020
25 Apr '08
4 min read
Another 18 percent of its carbon emissions are attributed to the making of the brand's cardboard boxes, and 8 percent is related to logistics and shipping.
In terms of waste and consumption, Sole Technology found that of the 72,000 pounds of internal trash it consumed, the company recycled 57 percent, exceeding the country's national average of 30 percent, and California's average of 50 percent.
By 2010, Sole Technology's goal is to recycle 70 percent of their waste with assistance from the Blue Bin Brigade, an internal committee of department executives whose goal it is to increase awareness and find environmentally-friendly means of conducting business.
“Given the harsh abuse on a skateboarder's shoes, our industry is constantly challenged with the issue of consumption, which is why we strive to make the most durable, quality products in the market,” said Senizergues.
“Building long lasting products that are sturdy and have a longer life with consumers is an important element to consider in the eco discussions related to manufacturing and consumption.”
The eco-audit determined that 95 percent of Sole Technology's water usage is attributed to the company's apparel development, an industry-wide concern among clothing manufacturers that is a leading cause of damage to the environment.
By taking immediate actions on business offices such as installing waterless urinals that save 325,000 gallons of water annually and dual flush toilets, the company is already affecting its internal water usage as it continues to research innovative technologies that will also benefit the manufacturing process.
Senizergues' personal commitment to the environment and ecologically conscious lifestyle has made him a trailblazer in the industry, having implemented green practices many years ago.
In addition to his professional goals, Senizergues practices green living at home as well, and has been honored by Global Green USA with a Corporate Environmental Leadership Award for his environmental practices and corporate responsibility.
He was also an executive producer with Leonardo DiCaprio on the documentary The 11th Hour about the effects of global warming and how society can prevent further damage.
In terms of waste and consumption, Sole Technology found that of the 72,000 pounds of internal trash it consumed, the company recycled 57 percent, exceeding the country's national average of 30 percent, and California's average of 50 percent.
By 2010, Sole Technology's goal is to recycle 70 percent of their waste with assistance from the Blue Bin Brigade, an internal committee of department executives whose goal it is to increase awareness and find environmentally-friendly means of conducting business.
“Given the harsh abuse on a skateboarder's shoes, our industry is constantly challenged with the issue of consumption, which is why we strive to make the most durable, quality products in the market,” said Senizergues.
“Building long lasting products that are sturdy and have a longer life with consumers is an important element to consider in the eco discussions related to manufacturing and consumption.”
The eco-audit determined that 95 percent of Sole Technology's water usage is attributed to the company's apparel development, an industry-wide concern among clothing manufacturers that is a leading cause of damage to the environment.
By taking immediate actions on business offices such as installing waterless urinals that save 325,000 gallons of water annually and dual flush toilets, the company is already affecting its internal water usage as it continues to research innovative technologies that will also benefit the manufacturing process.
Senizergues' personal commitment to the environment and ecologically conscious lifestyle has made him a trailblazer in the industry, having implemented green practices many years ago.
In addition to his professional goals, Senizergues practices green living at home as well, and has been honored by Global Green USA with a Corporate Environmental Leadership Award for his environmental practices and corporate responsibility.
He was also an executive producer with Leonardo DiCaprio on the documentary The 11th Hour about the effects of global warming and how society can prevent further damage.
Sole Technology Inc
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