Home / Knowledge / News / Tommy Hilfiger to support Millennium Promise
Tommy Hilfiger to support Millennium Promise
24
Jun '10
The Tommy Hilfiger Group, which is wholly owned by Phillips-Van Heusen Corporation, formally launched a five-year campaign through the Tommy Hilfiger Corporate Foundation to support Millennium Promise, the leading international non-profit organization solely committed to supporting the achievement of the Millennium Development Goals (MDG) to halve extreme poverty by 2015. In his role as a MDG Global Leader, Mr. Tommy Hilfiger will engage and encourage corporate leaders and consumers to join him in the movement to end extreme poverty.

The announcement today heralds the Corporate Foundation's single largest international investment to-date in its outreach strategy. Significantly, the campaign is a five-year plan to build sustainable communities in sub-Saharan Africa and will raise awareness and funds for the Millennium Villages project, a joint initiative of the Earth Institute at Columbia University, Millennium Promise, and the UN Development Program. Mr. Tommy Hilfiger was joined at the announcement by Professor Jeffrey D. Sachs, President and Co-founder of Millennium Promise and Director of the Earth Institute, and Ludo Onnink, Chief Operating Officer for the Tommy Hilfiger Group.

Days earlier, Tommy Hilfiger and Ludo Onnink had visited the Millennium Village cluster in Ruhiira, a remote community comprising approximately 55,000 people in rural Uganda.

"No-one could fail to be deeply moved at the many serious challenges that villagers face every day in Ruhiira, but at the same time I have been incredibly inspired by the community spirit and the desire to make long term changes that will provide for generations to come. Our ambition is to develop a hands-on campaign over this period of investment that is truly sustainable - five years for a lifetime," said Tommy Hilfiger. "The results that I have already witnessed first-hand in the Millennium Village in Ruhiira have convinced me that launching this campaign today is the single best way we can use the power of our brand and our people to support efforts to end extreme poverty in our lifetime."

The Tommy Hilfiger Corporate Foundation announced the $2 Million commitment to Millennium Promise in 2009. In 2006, when the Millennium Village project was first introduced to Ruhiira, nearly 90% of households survived on subsistence agriculture, mainly from the production of bananas, with 60% of households earning less than a dollar a day. The integrated life-saving interventions introduced that year in Ruhiira have already created a sound model for development. Agriculture production in Ruhiira, for example, has nearly doubled in a mere three years, and since 2006 malaria bednet usage has increased from 1% to 34%, while malaria prevalence among all ages has decreased from 17% to less than 1%. Over 60% of women are now being tested for HIV during pregnancy, an eight-fold increase, and over 45% of births are attended by a skilled healthcare professional, an approximate seven-fold increase. The percentage of the population with access to an improved water source has more than tripled, and access to basic sanitation has leapt from less than 5% to 70%. The Tommy Hilfiger Corporate Foundation pledge will significantly further these integrated developments, focusing on the community of Bugongi within the Ruhiira cluster of villages.


Must ReadView All

GMAC urges Cambodia to push fabric-forward rule in RCEP

Apparel/Garments | On 17th Oct 2017

GMAC urges Cambodia to push fabric-forward rule in RCEP

Representatives from the Garment Manufacturers Association of...

Alibaba to invest $15 billion in DAMO Academy for research

Textiles | On 17th Oct 2017

Alibaba to invest $15 billion in DAMO Academy for research

Alibaba will invest $15 billion over the next several years in its...

Pressure on  Indian textiles exporters to ease by Q3: ICRA

Textiles | On 17th Oct 2017

Pressure on Indian textiles exporters to ease by Q3: ICRA

Pressures on the profit and debt levels of textiles exporters is...

Interviews View All

Nishank Patel
Shri Dinesh Mills Limited

Broad range of fabrics will sell well this financial year

Rashi Menda
Zapyle

Every fifth sale we make on Zapyle is a repeat purchase

Asim Dalal
Indo Count Retail Ventures

Today, there is no other emerging market as India, "we make in India and...

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

October 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
77.3%
No
13.6%
Skip
9.1%

Total Votes: 66

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
60.6%
No
28.8%
Skip
10.6%

Total Votes: 66

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
84.8%
No
10.6%
Skip
4.5%

Total Votes: 66

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
74.2%
No
12.1%
Skip
13.6%

Total Votes: 66


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search