Interviews
News Flash
Too Inc to change name to Tween Brands Inc
22 Jun '06
2 min read
Leading specialty retailer Too Inc is planning to change its corporate name to Tween Brands, Inc.
"Too, Inc. has always been dedicated to serving the tween girl and now our new name, Tween Brands, Inc. more accurately reflects our company's identity," said Mike Rayden, Chairman, President and Chief Executive Officer of Too, Inc. "Changing our name to Tween Brands, Inc. demonstrates our commitment to being the best tween retailer in the world."
Too, Inc. consists of two brands, Limited Too and Justice, that sell sportswear, accessories and lifestyle items for fashion-aware tween (ages 7 to 14) girls. The company's exclusive focus on tweens has helped provide it with continuing sales and earnings growth.
Too, Inc. reported record sales and earnings for the latest quarter ended April 29, 2006, following up on what had been record sales and earnings for fiscal 2005.
"Tween girls are at a critical stage in their lives in which they are going through many changes physically, intellectually and emotionally," added Mr. Rayden. "We're proud to be able to help tweens express themselves through fashion during this time as they begin to develop their own individual styles. This has always been our main focus and will continue to be moving forward."
The proposed name change is subject to the approval of the New York Stock Exchange of a listing application for the corporate name and stock symbol. The name change will be effected by a mergerwith a wholly-owned subsidiary of Too, Inc., with Too, Inc. surviving but renamed Tween Brands, Inc.
"Too, Inc. has always been dedicated to serving the tween girl and now our new name, Tween Brands, Inc. more accurately reflects our company's identity," said Mike Rayden, Chairman, President and Chief Executive Officer of Too, Inc. "Changing our name to Tween Brands, Inc. demonstrates our commitment to being the best tween retailer in the world."
Too, Inc. consists of two brands, Limited Too and Justice, that sell sportswear, accessories and lifestyle items for fashion-aware tween (ages 7 to 14) girls. The company's exclusive focus on tweens has helped provide it with continuing sales and earnings growth.
Too, Inc. reported record sales and earnings for the latest quarter ended April 29, 2006, following up on what had been record sales and earnings for fiscal 2005.
"Tween girls are at a critical stage in their lives in which they are going through many changes physically, intellectually and emotionally," added Mr. Rayden. "We're proud to be able to help tweens express themselves through fashion during this time as they begin to develop their own individual styles. This has always been our main focus and will continue to be moving forward."
The proposed name change is subject to the approval of the New York Stock Exchange of a listing application for the corporate name and stock symbol. The name change will be effected by a mergerwith a wholly-owned subsidiary of Too, Inc., with Too, Inc. surviving but renamed Tween Brands, Inc.
Popular News
Leave your Comments
Editor’s Pick
Esteemed Clients
-Ltd..jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "Thermore (Far East) Ltd.")
.jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "Telangana State Industrial Infrastructure Corporation Limited (TSllC Ltd)")
.jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "Taiwan Textile Federation (TTF)")
