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'Of The Sea' S/S collection - Pearl Swimwear by Heather Fish

24 Aug '06
3 min read

Pearl Swimwear by Heather Fish Introduces Spring/Summer 2007 Collection “Of The Sea” during august 28 to 31, 2006. A beautifully fit, active woman strolls on a serene southern California beach.

Her Tiffany blue, boy short bottom swimsuit with darling silver ring detailing has a demure and vintage flair. She is the essence of girlish glamour with her wide brimmed hat and big sunglasses. Then, her three energetic surfer sons arrive, and with one swoop her one year old hangs from one arm as she grabs her surfboard with the other. The four head out to catch some big waves…

Heather Fish knows what she wants from a swimsuit: function, flair, and quality. Desiring more than barely there beachwear but not wanting to compromise style, Fish sought out to design the perfect one piece. Pearl Swimwear by Heather Fish was born. With vintage inspiration and retro-contemporary elements, Pearl suits are a new type of swimsuit. A stylish and comfortable one piece for active women and mothers who want a little sass without all the skin.

“I'm an avid surfer-girl and mother of three wild, wonderful boys,” says Pearl Swimwear founder and designer Heather Fish. “I felt there was a need for a high-end fashionable swimsuit that couldn't easily be yanked off by my one year old, or misconstrued by my twelve year old's surfer friends.”

To ensure the integrity of her product, Fish utilized the 2006 swim season to test an array of different designs and fabrics, selling 300 pieces exclusively at private trunk shows. Gaining perspective from the fashionista mothers who attended her shows, Pearl Swimwear's signature style and target customer were realized. Each vintage inspired one piece is beautifully embroidered with Pearl's eye-catching starfish logo. The retro-contemporary suits come in a range of glamorous colors and styles. Priced at $75US-$140US wholesale and $150US-$280US retail, each swimsuit comes with a delicate silver starfish necklace to complete the “Pearl Girl” look.

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