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Everlast signs worldwide license agreement with AIBA
13 Jul '07
2 min read
Everlast Worldwide Inc, manufacturer, marketer and licensor of sporting goods, apparel, footwear, and other active lifestyle products under the Everlast brand name has signed a worldwide license agreement with The International Boxing Association (AIBA) to be an official licensee for competition gloves and headgear.
This four year agreement will allow Everlast gloves and headgear to be used around the world in key boxing tournaments such as the Olympics, the World Championships, and Olympic qualifying events as well as in AIBA sanctioned international boxing competitions.
According to Everlast's Chairman, President and CEO, Seth Horowitz, “We are very happy to have signed this agreement with AIBA and reaffirm our position as a leading brand in the sport of Boxing. The use of our products by AIBA will provide all of the athletes with the strength and durability they need to excel in competition.”
According to AIBA President Dr. Chung-Kuo, “AIBA is thrilled to collaborate with an authentic and famous boxing brand such as Everlast. This partnership was developed knowing that the quality of the Everlast product and the strength of the brand will help to foster the growth of boxing as a dominant sport on a global level, particularly emphasizing its potential within the Olympic Movement.”
The International Boxing Association (AIBA) is a non-profit making international organization, which was founded under the name Federation Internationale deBoxe Amateur (FIBA) in 1920.
In Everlast Worldwide Inc is a leading designer, manufacturer and marketer of boxing and fitness related sporting goods equipment under the well-recognized Everlast brand name and a worldwide licensor of the Everlast brand for apparel, footwear, sporting goods equipment and other active lifestyle products and accessories.
This four year agreement will allow Everlast gloves and headgear to be used around the world in key boxing tournaments such as the Olympics, the World Championships, and Olympic qualifying events as well as in AIBA sanctioned international boxing competitions.
According to Everlast's Chairman, President and CEO, Seth Horowitz, “We are very happy to have signed this agreement with AIBA and reaffirm our position as a leading brand in the sport of Boxing. The use of our products by AIBA will provide all of the athletes with the strength and durability they need to excel in competition.”
According to AIBA President Dr. Chung-Kuo, “AIBA is thrilled to collaborate with an authentic and famous boxing brand such as Everlast. This partnership was developed knowing that the quality of the Everlast product and the strength of the brand will help to foster the growth of boxing as a dominant sport on a global level, particularly emphasizing its potential within the Olympic Movement.”
The International Boxing Association (AIBA) is a non-profit making international organization, which was founded under the name Federation Internationale deBoxe Amateur (FIBA) in 1920.
In Everlast Worldwide Inc is a leading designer, manufacturer and marketer of boxing and fitness related sporting goods equipment under the well-recognized Everlast brand name and a worldwide licensor of the Everlast brand for apparel, footwear, sporting goods equipment and other active lifestyle products and accessories.
Everlast Worldwide Inc
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