W, the women's wear brand has recently launched its monsoon'07 range, which has all the elements of the signature W style and fit with some new innovations to boast.
Continuing its trend of experimenting with designs and styles, W has once again broken the standard mould and come up with silhouettes, which are very contemporary and spell fashion with a capital F.
The theme for the season is variety, both in terms of styles as well as fabrics and prints. The silhouette is largely modern in its treatment binding the beauty of nature through successful balance of urbane creativity with innate traditional old world sensitivity, extending the W appeal.
A must buy for every woman, the Monsoon collection is draws inspiration from India's rich heritage such as the stunning Kalamkari work, blue pottery and other Indian motifs.
Keeping in mind the hassles of dressing up in monsoons and unavailability of vibrant colours, the collection has been designed in soft fabrics, vibrant colors and feminine cuts and styles.
The color palette for the collection is in rich hues like pink flame, palms greens; bright and marine blue offering a varied assortment to choose from. W's collection perfectly blends Indian and Western design sensibilities to create an inimitable look for the modern Indian women.
The Monsoon collection is available across all W Stores and MBOs across the country. The new collection is available across all W stores.