Women fashions retailer Tabi benefits from Planalytics
13 Feb '08
1 min read
Planalytics Inc announced that Tabi, a Canadian retailer of women's fashions, has renewed its license for the Business Weather Intelligence(SM) Platform.
"For apparel focused chain like Tabi, changing weather conditions result in changing business conditions," commented Scott Bernhardt, Chief Operation Officer for Planalytics.
"Tabi benefits from Planalytics' ability to translate weather information into actionable business information that is critical to both pre-season planning and in-season adjustments, from merchandising to allocation to marketing."
Planalytics' Business Weather Intelligence Platform provides Tabi with weather-driven demand analysis and projections for specific product categories across store locations.
Planalytics analyzed Tabi point of sale data for various winter and summer merchandise categories to build custom weather- driven demand indices.
These weather relationships along with other models from Planalytics' Product Libraries enable Tabi to incorporate weather's influence on its customers into its business plans and decisions.