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Epson to host Digital Couture Show on Feb 9

03 Feb '16
2 min read

Digital printer producer Epson will host its second annual Epson Digital Couture Show on February 9 in advance of Fashion Week in New York City.

Showcasing 11 designers' collections created using Epson's state-of-the-art textile printing solutions; this runway experience is built around the theme, 'Harmony and Peace through Fashion.'

“The Epson Digital Couture event will showcase the design freedom, efficiencies and capabilities of Epson's digital printing technologies for the fashion and textile industry,” an Epson press release stated.

Through its subsidiaries, For.Tex, a marketer of textile inks and Robustelli, a manufacturer of digital textile printers, Epson will also showcase an assortment of high-quality textile samples during the event.

“These relationships uniquely position Epson to further accelerate the growth of the global textile printing business,” the company added in the press release.

“Digital technology has changed every industry it's touched, and now it's revolutionising the fashion industry,” said Keith Kratzberg, executive vice president, Epson America.

“The Epson Digital Couture event will showcase the amazing creative potential and stunning colour reproduction that designers are able to achieve using Epson's textile printing technology,” he too added.

“Today this is a $7.5 billion market projected to grow more than 34 per cent worldwide and a tremendous opportunity for Epson and its partners,” Kratzberg informed.

According to Epson, its dye-sublimation and direct-to-garment technologies enable limitless design possibilities across the textile and fashion industry.

“The end result is original prints of the highest quality unique to each designer on fabrics that can define and convey their signature style,” it stated.

Agustin Chacon, Epson America's vice president of international marketing said, “Epson's digital textile printing technologies provide fashion designers with the flexibility to produce ultra-creative designs.” (AR)

Fibre2Fashion News Desk – India

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