Metalbottoni shows latest sustainable denim at Kingpins

19 Apr '18

3 min read

Courtesy: Metalbottoni

Metalbottoni is showing its latest sustainable collection of denims at the ongoing Kingpins show, the jeans supply chain exhibition, which is being held on April 18 and 19, 2018, in Amsterdam, Netherlands. Metalbottoni is an Italian company and a worldwide point of reference in accessories like pressure buttons, dedicated to fashion and garments.

Constant product research, many new collections and increasingly sustainable processes are the adopted by the company to make way towards its vision of 100 per cent sustainable denim.

Always with an eye to creating a 100 per cent green-oriented processing method, the company has developed a whole new product range for the denim world in the AW 2019/20 season. First and foremost is the new Monster collection, the great classic dedicated to denim, restyled using novel eco-compatible materials and processes.

The great novelty for this season is the re-launching of a totally restyled Leather Accessories line, including tags and rear waistbands made of leather, eco-leather and Gummix, the special patented system for an innovative product resulting from the merger of silicone with other materials. Also, the eco-sustainable component of the range is extended, thanks to new tags made of recycled leather obtained from processing shavings.

Also the great classic dedicated to denim is following a green direction with the new No Impact finishing, the manufacturing and process protocol which Metalbottoni is continuing to implement. Jeans buttons and rivets have been designed keeping clearly in mind the moods highlighted by the Kingpins show: “Lost Youth”, exploring the nostalgia for the Emo, Grunge, Rave, Punk, and Indie youth movements. “Millenial Blues”, inspired by the utility-style of the early 21st century, with a retrorecent touch; “Altitude”, telling about the world of extreme sports and outdoor-retro apparel; and “Off-beat Rodeo”, with remarkable glam-rock, rodeo and vintage Las Vegas influences.

Being a product and mainly geared towards the world of denim, exactly because of the characteristics outlined so far, the No Impact portfolio is enriched with novel finishing, developed with a view to highlighting the exclusive materials which result in unique accessories.

The new No Impact finishes involve 100 per cent mechanical processing, without any use of chemical agents. Also galvanic treatments are banned and, moreover, water consumption in the process is close to zero, thanks to new technologies which, over the past few months, have allowed for a constant reduction in the amount of water required for processing. (GK)

Fibre2Fashion News Desk – India

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