“It's all about enabling creative ventures to harness the power of creativity, enterprise and investment for their own commercial success by learning from those who have who have redefined the way we create, do business and collaborate,” Ms Rooke said.
“Creative3 will look at collaboration in all its forms and how it can help drive business performance – from co-productions, open innovation and co-creation to leveraging social media collaboration tools and strategies. This is a must for any business wanting to maintain their competitive advantage in a marketplace where companies can easily collaborate on a world scale with advances in new technology,” Ms Rooke said.
Creative3 will be held between 26 and 28 October 2011 across key cultural locations in Brisbane including QUT Creative Industries Precinct at Kelvin Grove, Gardens Theatre and the State Library of Queensland.