Home / Knowledge / News / Fashion / Exhibitors pleased with GREENshowroom runway show
Exhibitors pleased with GREENshowroom runway show
04
Feb '12
As a prominent platform for green fashion in Berlin, the GREENshowroom during Mercedes-Benz Fashion Week Berlin attracted numerous trade visitors, press representatives and invited guests to the Hotel Adlon Kempinski from 18 to 20 January.

26 international exhibitors showcased their sustainable fashion, accessories and lifestyle products from the upmarket segment in Berlin's luxurious five-star Hotel Adlon Kempinski, which played host to the GREENshowroom for the fifth time.

Together with the Ethical Fashion Show Berlin at ewerk, the GREENshowroom offers a central platform for eco-fashions organised by Messe Frankfurt.

“The pioneering GREENshowroom concept unites the zeitgeist and high-end design with sustainability – a successful combination that has once again proven its worth. It is a concept with unlimited growth potential,” states Olaf Schmidt, Vice President Textiles & Textile Technologies at Messe Frankfurt, in summing up these three trade fair days.

Numerous new exhibitors, including brands such as Atelier Laure Paschoud, Atlantic Leather, early fish, goodsociety, HULA, Kaschuba Hommage, Pampa & Pop, Right as Rain, Slow Fashion Award 12, we3 and Sonja Heymann presented their designs in this unconventional showroom. The Stewart+Brown brand, recipient of the WGSN Global Fashion Award in October 2011, also made its GREENshowroom debut.

Magdalena Schaffrin and Jana Keller, founders of the successful eco fashion fair, are also pleased with the success of this event: “GREENshowroom has once again delivered more visitors than at the previous event, a very good development – and yet another example of the importance of fair trade fashion, as well as the demand for sustainable products.”

Salon show impresses the trade public and prominent guests alike As part of the exclusive salon show on 19 January, press representatives, trade visitors and invited guests were able to see the upcoming creations from selected GREENshowroom and Ethical Fashion Show Berlin designers on the runway. Among the many visitors to this event were German celebrities Ariane Sommer, Nina Eichinger, Sylvia Leifheit and Mo Asumang. Germany's Next Top Model winner Barbara Meier was also modelling on the catwalk.

This year's salon show included Studio Ecocentric, ALINASCHUERFELD, Alma & Lovis, Atelier Laure Paschoud, Leibschneider, Kaschuba Hommage, RE 101, RoyalBLUSH, the rooters, wellicious, Uniwearsal, Stewart+Brown, Trigema Change, Pampa & Pop, Goodsociety and We3. “The salon show is always a particular highlight for us, as it offers us the ideal opportunity to present a representative cross-section of the broad GREENshowroom portfolio,” explains Jana Keller, co-founder of the GREENshowroom. Her business partner Magdalena Schaffrin is in full agreement: “It is very important to us to present the full diversity of green fashion.”

Parallel to the GREENshowroom, the Ethical Fashion Show Berlin madeits debut as an independent fair organised by Messe Frankfurt with 36 exhibitors at the ewerk venue. With 62 exhibitors in all, the GREENshowroom and the Ethical Fashion Show Berlin were a key platform for green fashion during the Mercedes-Benz Fashion Week Berlin.

The next GREENshowroom will be taking place from 4 to 6 July 2012 in the Hotel Adlon Kempinski in Berlin.

GREENshowroom


Must ReadView All

Courtesy: Sympatex Technologies

Textiles | On 23rd Feb 2018

Sympatex, Ricosta jointly move towards sustainability

Sympatex Technologies is moving towards sustainability with its...

Courtesy: Business wire

Information Technology | On 23rd Feb 2018

CLO Virtual Fashion launches CLO 4.0 & new website

CLO Virtual Fashion, a leading developer of cutting-edge 3D garment...

HKL Magu welcomes Amitabh Kant, CEO, NITI Aayog; Courtesy: AEPC

Apparel/Garments | On 23rd Feb 2018

AEPC completes 40 years of operation

The Apparel Export Promotion Council (AEPC) has successfully...

Interviews View All

Representatives
Textile & apparel industry

GST is a complicated and lengthy process

Sachin Sharma
Gem Enviro Management Pvt Ltd

There are no significant differences between virgin yarn and PET recycled...

Binoy Ravjani
Hero's Fashion

‘One of the recent trends in hand block printing is the indigo process,...

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

February 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
70.6%
No
12.7%
Skip
16.7%

Total Votes: 102

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.7%
No
29.4%
Skip
6.9%

Total Votes: 102

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
88.2%
No
8.8%
Skip
2.9%

Total Votes: 102

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
83.3%
No
7.8%
Skip
8.8%

Total Votes: 102


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search