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Duro Olowu partners jcpenney to create fashion line

31 Oct '12
1 min read

The London-based designer Duro Olowu has teamed up with the American mid-range department store chain ‘jcpenney’ to create a new seasonal collection ‘Duro Olowu for jcp’, which includes a variety of apparels for women.
 
The Nigerian-born fashion designer, known for his expertise in prints, would incorporate a multitude of bold patterns, hues, textures and timeless silhouettes in his forthcoming first ever limited-edition ready-to-wear apparel line for the American retailer.
 
The ensembles of the range could be effortlessly matched, mixed and assimilated into one’s wardrobe.
 
The upcoming collection will be exclusively available from March through May 2013 at jcpenney stores and jcp.com.
 
Founded in 1902, jcpenney operates nearly 1,107 department stores in all the 50 US states.
 

Fibre2fashion News Desk - India

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