Home / Knowledge / News / Fashion / Lingerie & swimwear show from Feb 10-12 at Pure London
Lingerie & swimwear show from Feb 10-12 at Pure London
05
Dec '12
For the third consecutive season, Pure London will be showcasing a dedicated lingerie and swimwear section, Body. Housed in a new area downstairs in the Grand Hall of London Olympia, this section will showcase a selection of A/W13 collections from 10th -12th February 2012.

Leading lingerie specialist Panache will be launching their collection Hemingway Vintage Lingerie, a new collaboration for A/W13 with Hemingway Design. Lead by fashion legend Wayne Hemingway’s wife Geraldine and daughter Tilly, Hemingway Vintage Lingerie takes inspiration from the bygone eras of the 40’s and 50’s, when design epitomised glamour and luxury.

Consisting of eight looks, the line includes: balconnet bras, bustiers, corselettes and high waisted briefs in pretty tea dress prints, jacquard satins and elegant lace, all available in sizes A-E.

French brand Princesse tam.tam, known for their inspiring lingerie and nightwear will be presenting their latest range of candy colours and chic sculpted styling with architectural high-waisted briefs, signature bandeau bras in graphic patterns and bold multi prints with flashes of fluorescent.

New this season, Eberjey will focus on tried and tested shapes and fabrics. Boy shorts and thongs in stretch lace will be available in an array of colours, as well as camisoles, chemises, baby dolls, lounge pants and robes in the cotton jersey.

A pastel palette including sorbet pink, French nude, dove grey and dusty aqua through to neon pink shades will be seen alongside zig zags, ditzy prints, contrast paisley trims and vintage style contrasting lace. Shapewear favourite, Magic Body Fashion, will be offering their latest range of products that have been designed to give optimal figure correction, whether it’s a plunging neckline, figure hugging dress, backless top or just a subtle lift without the need of surgery.

Established Greek swimwear line Madame Shou Shou will be expressing the brand’s ultimate girly concept by combining romantic and playful lines with bows, ribbons and open backs while All Undone will be debuting their first lingerie collection in Body, inspired by the luxury of vintage fabrics being showcased within contemporary designs.

Fräulein Annie’s beautiful range is inspired by the famous opening scene in the film Cabaret. Made of black silky selvedge mesh with contrasting ribbon in smoky grey the range contains a padded plunge bra, anunp added fuller bust bra, thigh slimming panties, stylish under bust girdle and new this season, the shaping thong.

Lorna Drew, specialists in maternity bras, will be showcasing their collection of nursing bras with adjustable cupsizes, made to fit every new mum. This season will see animal print satin with black colour blocking modern designs alongside matching thongs and briefs.

Joining the line-up of lingerie and swimwear brands in the Body section will be Gatta, 30:fifteen, Vivis, BjornBorg, D.Biccini, Marlies Dekkers, Claudette, Supertrash, Cosabella and PiP Studio.Endsi2i Events Group delivers world-class exhibitions and large scale events in key sectors including home and gift, fashion, retail, healthcare, energy, environment, education, technology and media.

Its portfolio of world-wide events includes World Retail Congress, RWM, Spring Fair, Naidex, BVE, Bett and Pure London. i2i Events Group prides itself on opening up possibilities for its customers and each year brings more than 250,000 decision makers together to network, source, test, buy and sell brilliant products, services, ideas and solutions.

Pure London

Must ReadView All

Textiles | On 27th Jun 2016

Cotton sown area dips in north Indian states this year

The area under cotton sowing for 2016-17 crop year has decreased in...

Textiles | On 27th Jun 2016

China’s central bank weakens yuan to 5-year low

The People’s Bank of China (PBoC), the country’s central bank, has...

Textiles | On 27th Jun 2016

Brexit may not impact textile machinery industry: ITME

The recent decision of the United Kingdom to pull out of the...

Interviews View All

Amit Jain
Shingora Textiles Ltd

‘In terms of fabric, the fastest growing category for us is a blend of...

Evelyne Cholet
UCMTF

‘France had a reputation of being big in new ideas, but poor in marketing...

Dharmendra Shah
Ozone PB Spintex Limited

‘We have made huge investments to ensure quality yarn production.’

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
june 2016

F2F Magazine

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search