Home / Knowledge / News / Fashion / RCA fashion student wins Chloe brand competition
RCA fashion student wins Chloe brand competition
24
Dec '12
The British Fashion Council (BFC) Colleges Council is pleased to announce the winner of The Chloe Attitude – Modernity in Movement competition, in partnership with the French Design House, Chloe. 

Awarded to Danielle Ingeman, Fashion Knitwear student from the Royal College of Art, Danielle showed a deep understanding for the Chloe brand and submitted a collection which demonstrated both commerciality and creativity. Danielle receives a paid internship of three months and a monetary prize of €5,000.

The main theme of the brief was based on a very modern interpretation of the French term ‘Flou’, which is the basis for the Chloe spirit and design ethos.

The students were asked to submit a project which included up to eight illustrations of outfits styled with colours and fabrics. Demonstrating research and inspiration, incorporating outerwear, knitwear, tailoring, separates and thoughts behind the submitted collection. The competition received an unprecedented 170 entries.

The panel felt Danielle had submitted a fresh and dynamic collection which captured ethos and craftsmanship behind the artisanship of Chloe and the collection showed great commercial prowess.

The panel chose Louise Bennetts, Royal College of Art as runner up of the competition and would also like to congratulate the additional finalists Sarah Fisk and Hannah Jinkins both from the University of Salford.

Caroline Rush, Chief Executive BFC commented, “We are delighted to announce Danielle Ingeman as the recipient of BFC Colleges Council Chloe Attitude initiative. Her project was beautifully executed and she captured the true ethos of the Chloe brand.”

“I have been truly thrilled with the phenomenal response to the Chloe competition, and the huge variety of projects to our brief. After editing down to a final list of four, we finally choose the winner, Danielle Ingeman because of her unique approach to ‘Flou’, the sense of movement, outstanding use of color, stunning drawing expression that came together to produce a very fresh, dynamic project. I am very excited for her to join the Chloe design studio in Paris in the Summer 2013. Congratulations to Danielle!” commented Clare Waight Keller, Creative Director Chloe

The applicants are judged by a panel of key industry representatives including Anne Tyrrell, Chair of BFC Colleges Council; Claire Waight Keller, Chloe; Paula Reed, Harvey Nichols and Clara Mercer, BFC.

British Fashion Council

Must ReadView All

Textiles minister Smriti Irani at a press conference with minister of state for textiles, Ajay Tamta, the principal director general (M&C), PIB, AP Frank Noronha and other dignitaries. Courtesy: PIB

Apparel/Garments | On 23rd May 2017

Special package for knitwear coming soon: Irani

Union textiles minister Smriti Irani said that the government of...

Apparel/Garments | On 23rd May 2017

Apparel, footwear use may rise by 63% in 2030: Report

The apparel and footwear consumption is projected to rise by 63 per...

Apparel/Garments | On 23rd May 2017

Gap Inc earns $3.4 bn in net sales in Q1 FY17

Gap Inc's net sales for the first quarter of fiscal year 2017 were...

Interviews View All

Milind Khandwe
Hindoostan Innovation Centre

‘Modern technical textile is an indispensable tool for science and...

Prabu Mohanram
Balavigna Weaving Mills Pvt Ltd

The biggest challenge that the weaving industry faces is high price

Yash Agarwal
Hitansh Online

Every market region has its own culture and trends

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
May 2017

May 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search