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42 fashion designers to partake at MBFW Madrid

14 Feb '13
5 min read

A New Award for Younger Designers at EGO

Furthermore, this edition of MBFWM will mark the commencement of a collaboration promoted by the different fashion shows that Mercedes-Benz sponsors throughout the world, one aimed at presenting a prize at each edition to the best young designer at the EGO Forum, complete with international promotional measures. The name of this new prize is the Mercedes Benz-Fashion Talent.

Thus, according to the rules of the prize, on Friday 22nd February a Jury will select the best designer from amongst the participants on the EGO Catwalk. The prize will consist of the opportunity to take part the following season at one of the fashion shows that Mercedes-Benz sponsors throughout the world.

In the same way as a designer is selected in Spain, the same prize will be awarded at other international fashion shows, so that the next edition of MBFWM will feature the participation of a designer who has been recognised at another up-and-coming design talent event in a different country, thus joining the other young designers from Spain.

Rabaneda, Etxeberría and Moisés Nieto: New Participants on the General Programme

Another of the new features at this edition of MBFWM consists of the incorporation of the young designers, Rabaneda, Etxeberría and Moisés Nieto, into the General Programme. In all three cases, these are designers whose meteoric professional careers have provided sufficient evidence of their fashion talent. Their unique conception of design and creation constitutes their best declaration of intentions.

The designer from Seville, Daniel Rabaneda, is a member of ACME and presented his first collection on the catwalk in 2010. Since then he has enjoyed success in various different areas of the fashion world. For his part, the designer from Guipúzcoa, Etxeberría, comes from the EGO Forum, where he received the L'Oréal Prize at two consecutive editions in 2011.

Since he presented his first collection on the catwalk in 2008, he has taken part at various important fairs and exhibitions, both inside Spain and abroad, surprising the public with his designs and impeccable cuts.

The designer, Moisés Nieto, also comes from EGO and also won the L'Oréal Prize, in this case in February 2012. In 2010 he presented his first collection on the catwalk, after having worked at the atelier belonging to the designer, Antonio Alvarado, and the fashion firm, Bimba y Lola. He has also received various prizes in prestigious national and international design competitions.

Mercedes-Benz Fashion Week

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