Charles & Colvard signs Gadbois as exclusive designer

21 Mar '14

2 min read

Charles & Colvard, Ltd.’s direct sales division, Lulu Avenue, has signed a new exclusive, design and license agreement with Frances Gadbois, effective immediately. Its prior license agreement with JudeFrances Jewelry was terminated with mutual consent of both parties.

“We are extremely pleased with Frances Gadbois’ spectacular designs, and look forward to our continued partnership with her. Having secured Frances’ availability to create exclusive designs, we believe, enables even greater collaboration and creativity as we grow our direct sales business.”

The agreement with Frances Gadbois, who designed the fashion and moissanite jewelry collections for Lulu Avenue under its prior agreement with JudeFrances Jewelry, calls for Ms. Gadbois to continue to design fashion and moissanite jewelry for Lulu Avenue. As the designer of the Lulu Avenue collection, Ms. Gadbois has devoted significant amounts of her time to the collection, creating classic, elegant, and trend-setting designs.

Michelle Jones, President of Lulu Avenue, said, “We are extremely pleased with Frances Gadbois’ spectacular designs, and look forward to our continued partnership with her. Having secured Frances’ availability to create exclusive designs, we believe, enables even greater collaboration and creativity as we grow our direct sales business.”

Frances Gadbois said, “Working with Lulu Avenue over the past year, seeing the tremendous success of our stellar Style Advisors, has inspired me to continue designing creative jewelry that is stunning and on-trend. I look forward to devoting my time to Lulu Avenue and working closely with the team.”

Randy N. McCullough, Chief Executive Officer of Charles & Colvard, said, “We believe that this agreement with Frances will propel Lulu Avenue to the next stage of its growth, and strengthen the appeal of our jewelry offerings to a wide variety of customers through our Style Advisors.”

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