Interviews
The Woolmark Company & Shoppers Stop to promote wool
21 Nov '14
3 min read
The Woolmark Company is the global authority on Merino fibres. The organization engages itself into the research and development of better textiles. The company’s iconic Woolmark symbol, which was born in 1964, withstands as a reassuring proof of extraordinary versatility and innate luxury of Merino wool for several decades.
One of the pioneers in setting up large format department stores in India, Shoppers Stop is a one-stop shop for products across multiple categories including apparels, accessories, kidswear, home decor and lifestyle and personal care items. The retailer, which owns 73 stores in 34 cities, offers products from more than 400 of the finest international and national brands. (PB)
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