Home / Knowledge / News / Fashion / 2015 LVMH prize goes to British label Marques'Almeida
2015 LVMH prize goes to British label Marques'Almeida
25
May '15
Courtesy: LVMH
Courtesy: LVMH
Marques’Almeida, the British label designed by Marta Marques and Paulo Almeida, has scooped up the 2015 LVMH Young Designer’s Prize, the media has reported.

The designers won not only 300,000 euros (about $333,000), fashion’s biggest cash windfall for a new brand, but also a year’s mentorship from executives in the world’s largest luxury group. They will also get the LVMH stamp of approval, an invaluable asset when it comes to persuading retailers to invest in a young name.

Almeida and Ms. Marques, in a phone call from Paris, described the award as a turning point for them.

Marques’Almeida beat out seven other finalists for the prize. Jacquemus, a Paris-based label designed by Simon Porte Jacquemus, was awarded a special jury prize and will receive 150,000 euros

The prize is decided by a jury composed of most of LVMH’s star designers, including Karl Lagerfeld, Marc Jacobs, Nicolas Ghesquière, Raf Simons, Phoebe Philo (among others), as well as Delphine Arnault, an executive at Louis Vuitton and one of the group’s main talent hunters.

Like Thomas Tait, the inaugural winner of the LVMH prize in 2014, Marques’Almeida (which was a semifinalist last year) is based in London. Though Almeida, who is 29, and Ms. Marques, 28, are Portuguese, both attended Central Saint Martins and studied under the late and legendary teacher Louise Wilson.

Their win suggests that the established fashion world is still looking to London for its new talent.

Marques’Almeida made its debut at London Fashion Week in 2011 and became known for its designers’ creative use of denim, though they are quick to point out that their ambitions and identity lie not with jeans, but high-end women’s wear. (SH)

Fibre2fashion News Desk – India


Must ReadView All

'Requirement of polyester filament yarn is increasing'

Textiles | On 19th Jun 2018

'Requirement of polyester filament yarn is increasing'

The requirement of polyester filament yarn (PFY) is increasing as it...

Courtesy: SAC

Textiles | On 19th Jun 2018

SAC to release pilot of Higg Facility Social Labour Module

The Sustainable Apparel Coalition (SAC) will release this year a...

Courtesy: Tim Savage from Pexels

Textiles | On 19th Jun 2018

Da Lat begins construction of $50mn wool yarn factory

Da Lat Worsted Spinning Limited Company has begun construction of a...

Interviews View All

C Kamatchisundaram
Voltas

ITME is an occasion not only to receive new leads but also to work on...

Smith Vaghasia
Sanado India

Online remains the best destination for shopping

Sunil Kumar Sharma
Loknayak JPNSSSG Ltd

'The blend of cotton–linen yarn has high demand in the domestic and...

Harsh Shah

Established in 1956 with a small beginning, Embee today manufactures a...

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Harmeet Singh

New Delhi-based Jogindra Industries Private Limited provides an assortment ...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Priya Somaiya
Usha Social Services

The Usha Silai label from Usha International is all set for a retail...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search