Home / Knowledge / News / Fashion / New York & Company and Eva Mendes extend collaboration
New York & Company and Eva Mendes extend collaboration
19
Jun '15
New York & Company and Hollywood actress and style icon Eva Mendes have announced that they have extended their agreement to collaborate on the successful Eva Mendes Collection through 2019, which was first launched in September 2013, the company said in a statement.

Eva Mendes collaborates with the NY&C design team to provide an expanded offering with 5 seasonal collections and 11 unique deliveries a year, which feature apparel and accessories.

The Eva Mendes Collection, exclusively at New York & Company is sold at New York & Company stores across the country and featured in six specialty Eva Mendes boutiques: Willowbrook, (New Jersey), Shops at La Cantera (Texas), Broward (Florida), Coronado Center (New Mexico), Valencia Town Center (California) and Plaza Bonita (California).

The Eva Mendes Collection exclusively at New York & Company consists of blouses, skirts, dresses and accessories all retailing for under $100 and are available in sizes 0-18 in-stores and online at www.nyandcompany.com.

Gregory Scott, New York & Company’s CEO, stated: “We are extremely pleased to extend our very successful collaboration with Eva Mendes. The Eva Mendes Collection speaks to everyday glamour and has enabled us to build a desk to dinner and occasion business thereby broadening our consumer reach.”

“Fashion has the ability to not only change how you look, but also how you feel about yourself and interact with those around you,” said Eva Mendes. “I love New York & Company’s passion and unwavering commitment to create an affordably priced collection that allows women to feel confident in their fashion choices. I am thrilled with the success of the Eva Mendes Collection and the opportunity to continue and expand on our collaboration.” (SH)

Fibre2fashion News Desk – India


Must ReadView All

Courtesy: Raymond

Apparel/Garments | On 28th Jun 2017

Raymond plans to invest Rs 1,400 crore in Amravati plant

Raymond, Indian textiles and apparel major, has decided to invest Rs...

Textiles | On 28th Jun 2017

GST and textiles industry: Analysis and opinion

The Goods and Services Tax (GST) is at long last all set to be rolled ...

Textiles | On 28th Jun 2017

India probing dumping of polyester yarn by China

Indian government is probing anti-dumping allegations against a...

Interviews View All

Arvind Saraf
Triveni Sarees

e-Commerce is still evolving fast with constant flux and surprises

Darshan Mehta
Infinium Polychem

We are spending double digit figures on R&D

Victor Chao
Esmetex

‘In future, clothing boundary lines will become increasingly blurred.’

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
July 2017

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search