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Nike's largest store in India opens in Bengaluru
Jul '15
The world’s leading athletic footwear and apparel maker Nike opened its largest store in India in Bengaluru on July 6, the company said in a statement.

The store lays special emphasis on the sport of running offering a wide choice of world class products and specialized services as Nike continue its effort to fuel a lifestyle of sport and fitness in the country.

Opened in partnership with SSIPL, the 7355 sq ft store is spread across three levels. The store offers a selection of apparel and footwear for competition, training and lifestyle across a variety of sports including running, football, cricket, basketball, tennis and women’s training.

“This new store represents a bold step towards providing consumers in India with the best products from across the globe, which will help them become better athletes. We are confident that this store will cater to the sporting needs of every athlete in this city.” Sanjay Gangopadhyay, managing director and general manager, Nike India Pvt. Ltd said.

The store boasts multiple services for the runner such as gait analysis and is a hub for the Nike+ Run Club in Bangalore. Every weekend, consumers can register for free to participate in runs under the guidance of NRC coaches K.C. Kothandapani and Reeth Abraham. Additionally, the store is equipped to provide an overall premium experience specifically for women, including bra fittings.

“This new Nike store on Brigade Road brings the best from services to innovations to help athletes reach their potential,” said Indian cricketer R. Ashwin.

Ashwin along with fellow cricketers Shubhlakshmi and Karun Nair, footballers Sunil Chhetri, Subrata Pal and Jyoti Ann Burrett, Nike+ Run Club coach Reeth Abraham, shooter Heena Sidhu and boxer Sarita Devi were present at the store launch.

Actor and sports entrepreneur Abhishek Bachchan was also present at the launch and led a panel discussion with Nike’s inspiring athletes about how sport has played a role in their lives, how it has helped change them as individuals and the need to build a sporting culture in India, the statement said. (SH)

Fibre2Fashion News Desk – India

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