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Italy : BRUMS Autumn-Winter Collection 2007/08
January 30, 2007

Enormous hearts on the catwalk, hearts that the kids hug as they walk, hearts that are like cushions to encircle mother and her charming tummy.

The heart is the real star at the fashion show that presents the BRUMS Autumn-Winter Collection 2007/08. Because BRUMS has always put its heart into caring for children! BRUMS presents the perfect mix between stylish and casual dress for the small fashion lovers in its coming Autumn-Winter collection.

The BRUMS brand is placed high in the market for children’s wear through a network of franchising and multi-brand shops manufacturing a classic and refined product that is sold on a national and international level. BRUMS presents a refined and fashionable lifestyle and focuses on the equilibrium between creative content and functionality inside a complete selection of garments and accessories.

The brand is dedicated to the mother who is more attentive to fashion and style.

The policy of PRECA BRUMMEL Group is directed towards the synergic combination of many distributional strategies over many channels, from franchising to the multi-brand, all the way to department stores.

For BRUMS important locations, flagship stores with a strong image, franchising and retail stores. The BRUMS brand was established at the end of the 1980s in answer to a specific market need and has been constantly developing.

Nowadays the BRUMS collections are distributed in more than 230 franchising stores, 15 directly owned and more than 650 multi branded stores in Italy, Europe (Russia, Portugal, Spain), Far East (Hong Kong and China) and Middle East (Saudi Arabia).
 
Preca Brummel S.p.A.

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