Home / Knowledge / News / Fashion / Heelys opens first representative office in China
Heelys opens first representative office in China
Jan '08
Dallas-based, Heelys Inc, the youth sports lifestyle company, announces the opening of its first representative office located in Qingdao, China. The new office underscores Heelys' continued commitment to excellence in product quality, safety and development and signifies its continued global growth ambitions.

The new office, Heelys' first company operation outside of the U.S., will serve multiple sourcing functions including quality control, price negotiation, logistics and product development. Additionally, the Qingdao office will allow for improved research and development, enhanced communication between Heelys and its distribution partners and maximize efficiencies giving Heelys more direct control over its sourcing. The office officially opened on Jan. 2, 2008. Heelys will host a grand opening party Jan. 24.

"The new Qingdao office marks a milestone for our company. Opening an office in China places Heelys in a position to strengthen sourcing negotiations, to take more control over the product development process and expands our global presence," said Michael Staffaroni, president and CEO of Heelys, Inc.

"Heelys has realized exponential growth in its seven years and the new operation further solidifies our continued commitment to maintaining the highest standards in developing quality youth footwear and sports apparel."

Heelys serves more than 6,000 stores in the USA and more than 70 international markets across North America, Latin America, South America, Europe, Asia Pacific and the Middle East.

Must ReadView All

Courtesy: Hela Clothing

Apparel/Garments | On 18th Jun 2018

Hela's latest label revolves around underwear, sleepwear

The latest collection of Sri Lanka’s Hela Clothing is revolves mostly ...

Digital textile printing sector to grow by 20% by 2020

Textiles | On 18th Jun 2018

Digital textile printing sector to grow by 20% by 2020

The digital textile printing sector is expected to have a compound...

Rwanda to pay tax of exporters affected by AGOA suspension

Apparel/Garments | On 18th Jun 2018

Rwanda to pay tax of exporters affected by AGOA suspension

Rwanda will take over the tax obligations of its apparel exporters to ...

Interviews View All

Yash Maniyar
Rekha Maniyar

Indian fashion market is growing at a staggering rate

Janak Dhamanwala & Sunil Dhamanwala

Moving towards sustainability is also a social change

Top executives
Textile & apparel bodies

Textile industry would like to see inclusion of cotton yarn under MEIS and ...

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Nisha Chanda
Whistling Woods International School of Fashion

<div>A lack of upgraded courses in costume designing and fashion as per...

Akta Adani
India Boulevard

India Boulevard is a San Francisco-based curated fashion marketplace that...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category

Related Categories:

Advanced Search