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Metrostyle teams up with 'America's Next Top Model' winners
12 Jan '08
2 min read
metrostyle, a distinguished brand in the Redcats USA portfolio, and a leading women's apparel catalog and web site, has long since been known for its bold, unique fashion targeted to sexy, confident women. And now, those same women will find their apparel modeled by winners from the popular CW reality show, “America's Next Top Model.”
Since the Fall of 2007, model winners such as Danielle Evans (Cycle 6) and Jaslene Gonzalez (Cycle 8) have graced the pages of metrostyle catalogs with a sense of diversity, star-power and classic beauty. And to highlight that star-power, metrostyle has introduced “Star Call-Outs” to help customers recognize the models from “America's Next Top Model” throughout the metrostyle catalogs and on metrostyle.com.
Sandy Forgione, VP and General Brand Manager of metrostyle, sees this collaboration as a great opportunity. “As one of the top rated shows on television for the last four years, “America's Next Top Model” winners are more than models; they are celebrities who carry the power of style and recognition with them.
They take the metrostyle brand to a higher level as their rich ethnicity and sense of culture create a foundation through which our customers can identify with these women. We are excited to have Jaslene and Danielle from “America's Next Top Model” join our team as some of the fresh, new faces of metrostyle.”
Jaslene Gonzalez, winner of Cycle 8 of “America's Next Top Model”, hails from Chicago andis the first Puerto Rican model to win the competition in the show's history. She currently has a contract with Elite Models in New York City. Danielle “Dani” Evans is from Little Rock, Arkansas and is known for her striking facial features and strong southern accent.
Since the Fall of 2007, model winners such as Danielle Evans (Cycle 6) and Jaslene Gonzalez (Cycle 8) have graced the pages of metrostyle catalogs with a sense of diversity, star-power and classic beauty. And to highlight that star-power, metrostyle has introduced “Star Call-Outs” to help customers recognize the models from “America's Next Top Model” throughout the metrostyle catalogs and on metrostyle.com.
Sandy Forgione, VP and General Brand Manager of metrostyle, sees this collaboration as a great opportunity. “As one of the top rated shows on television for the last four years, “America's Next Top Model” winners are more than models; they are celebrities who carry the power of style and recognition with them.
They take the metrostyle brand to a higher level as their rich ethnicity and sense of culture create a foundation through which our customers can identify with these women. We are excited to have Jaslene and Danielle from “America's Next Top Model” join our team as some of the fresh, new faces of metrostyle.”
Jaslene Gonzalez, winner of Cycle 8 of “America's Next Top Model”, hails from Chicago andis the first Puerto Rican model to win the competition in the show's history. She currently has a contract with Elite Models in New York City. Danielle “Dani” Evans is from Little Rock, Arkansas and is known for her striking facial features and strong southern accent.
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