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Love-sick shoppers plan to splurge, this Valentines Day
29 Jan '08
3 min read
When it comes to real puppy love, 17.2 percent of celebrators also plan to spend on their pets this Valentine's Day. Spending on pets for the holiday is estimated to reach $367 million.
Not surprisingly, men will again dish out the most this year, spending an average of $163.37 on gifts and cards, compared to an average of $84.72 spent by women.
“Consumers are expected to invest time and money on gifts of experience this year, in addition to staple Valentine's Day gifts,” said Vice President of Strategy for BIGresearch Phil Rist. “Whether it's a weekend getaway or a night out on the town, consumers are looking for quality rather than quantity.”
Adults aged 25-34 plan on spending the most this year with the average person planning to shell out $160.37. Young adults will be the second biggest spenders, with the average 18-24 year old expected to spend $145.59, followed by 45-54 year olds ($117.91), 35-44 year olds ($116.35) and 55-64 year olds ($110.97).
Not surprisingly, men will again dish out the most this year, spending an average of $163.37 on gifts and cards, compared to an average of $84.72 spent by women.
“Consumers are expected to invest time and money on gifts of experience this year, in addition to staple Valentine's Day gifts,” said Vice President of Strategy for BIGresearch Phil Rist. “Whether it's a weekend getaway or a night out on the town, consumers are looking for quality rather than quantity.”
Adults aged 25-34 plan on spending the most this year with the average person planning to shell out $160.37. Young adults will be the second biggest spenders, with the average 18-24 year old expected to spend $145.59, followed by 45-54 year olds ($117.91), 35-44 year olds ($116.35) and 55-64 year olds ($110.97).
National Retail Federation
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Folker Stachetzki
Brother Internationale Industriemaschinen GmbH
Anita Dongre & Yash Dongre
House of Anita Dongre Limited
Dr. Sameer Sood
National Institute of Fashion Technology
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