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Her Highness Sheikha Sheikha Bint Saif inaugurates Bride Show

05 Feb '08
3 min read

Her Highness Sheikha Sheikha Bint Saif, wife of His Highness Sheikh Dr. Sultan Bin Khalifa Bin Zayed Al Nahyan, today officially opened The Bride Show Abu Dhabi to launch a four-day showcase in the UAE capital for the region's booming wedding industry.

After cutting the ribbon to inaugurate the four day event at the Abu Dhabi National Exhibition Centre, Her Highness Sheikha Sheikha Bint Saif, toured the exhibition hall which houses both high-end haute couture boutiques and local wedding and fashion businesses.

With more daily fashion shows than any other event in the capital, unveiling both traditional and modern bridal looks and many exhibitors offering exclusive discounts, the event is expected to attract more than 15,000 visitors from around the region.

The first fashion show of the event, Houchaime, displayed haute couture and prêt-a-porter fashion lines created by young Lebanese designer, Hanine Houchaime, who until recently worked with Elie Saab, renowned Lebanese fashion designer to Hollywood stars.

Old House Heritage, an haute couture fashion house specializing in wedding dresses and traditional Abayas, attracted a large number of visitors with their newest collection, featuring light colors with Victorian styles inspired by Turkish designs.

“The opening fashion shows have set a precedent of quality and glamour that our visitors can expect throughout the week,” said Daphne Cota, Exhibition Manager for The Bride Show. “Wehave welcomed a high number of visitors today who have been drawn to the diverse range of exhibitor stands, offering everything from travel packages and customized dresses to hair salons and spas.”

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