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Panasonic store gives tips for lifestyles

14 Feb '08
4 min read

Other lifestyle zones offer a deluxe photographic centre stocked with Lumix cameras and camcorders. Completing the entire lifestyle experience involving home, office and leisure pursuits, each zone is equipped with its own team of highly trained specialist staff to educate customers on product features and usage and assist with their purchasing decisions.

Mr. Vishesh Bhatia, Group Director – Electronics, Engineering & Technologies, Al-Futtaim Group said: “The arrival of this flagship store in the UAE is a significant milestone of the on-going success of Panasonic in the region.

Respected for its range and quality of products, Al-Futtaim Panatech has witnessed year-on-year growth with increasing demand in leisure products such as cameras and plasma screens.

“The concept store which has already earned the accolade of 'centre of excellence' will have a multi functional purpose; offering customers the best shopping experience and also as a flagship training centre that will further advance the reputation of the Panasonic brand across the region.”

As part of the launch celebrations, Al-Futtaim Panatech has arranged an evening schedule of exciting in-store activities for customers to enjoy. These will take place over the next two consecutive weekends from Thursday 14th to Saturday 23rd February.

There will be a qualified hairdresser and two models on hand and fitness instructor; as well as a professional photographer to take customer photographs and offer advice in addition to an on-going Nintendo Wii gaming competition.

Mr. Shaun Sullivan, General Manager, Al-Futtaim Panatech, stated: “Panasonic provides the latest cutting edge technology and is our job to ensure customers understand how it can benefit their lifestyles.

The purpose of the concept store is to provide customers with the opportunity to touch and feel the products, enabling them to choose products that best match their needs.

Equally the store will be used as a training facility for our sales staff to ensure consumers receive the best in Panasonic customer service.

We are convinced that this concept store will raise the bar for electronics retailing in the region and become the place to shop for appliances and electronics. We welcome everyone to visit the new store and enjoy the current schedule of activities.

Whether you are a gaming fanatic, require advice on a new hair style or want to pick up some photography tips, please come to the store and meet the experts we have on hand.”The new concept store will be followed by an additional store later this year at an as yet, undisclosed location.

Al-Futtaim Group

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