Interviews
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French lingerie brand opens an exclusive store at Breach Candy
25 Mar '08
2 min read
Etam's stores are designed around the idea of providing comfort and privacy to customers and are equipped with ample trial rooms, assisted closely by the sales staff.
The store staff at Etam stores, are specially trained to be able to advise customers on choosing the right type of lingerie according body structure, lifestyle, fit and mood.
The stores are brightly lit with linear displays of the season's collections and attractive windows and mannequins that help customers make the right choices. Wood panelled walls in off white and prune coloured fixturing add feminity to the store.
A chart in the trial room helps customers measure and identify the right size. These are some of the elements that add up to creating a luxurious and pleasant shopping experience at Etam stores.
The store staff at Etam stores, are specially trained to be able to advise customers on choosing the right type of lingerie according body structure, lifestyle, fit and mood.
The stores are brightly lit with linear displays of the season's collections and attractive windows and mannequins that help customers make the right choices. Wood panelled walls in off white and prune coloured fixturing add feminity to the store.
A chart in the trial room helps customers measure and identify the right size. These are some of the elements that add up to creating a luxurious and pleasant shopping experience at Etam stores.
Pantaloon Retail (India) Limited
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