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Dubai to host Middle East launch of Gold Expressions 2008
25 Mar '08
4 min read
Organized by the World Gold Council (WGC) in partnership with the Vicenza Fair - the world-famous trade event for jewellery, and AngloGold Ashanti - the world's second largest gold mining company, Gold Expressions 2008 represented 60 leading Italian manufacturers and is considered a benchmark for gold jewellery design and craftsmanship worldwide.
The definitive collection offered a rich combination of motifs, textures, forms and colors which further enhanced the innate beauty of the yellow metal.
The general thematic tendencies observed during the presentation which are expected to influence global international jewellery design for the year are as follows:
Architectural Landscape: People are interested in wearing artworks that express a specific aesthetic point of view and that, through their shapes and powerful physical presence suggest the artist's manufacturing processes, his or her “gesture” that signed the unique creation.
Radical Gender: “Female” aesthetics are going through the resurgence of a gender consciousness, a desire to freely express a physical sensuality and the multiple roles women undertake in modern western societies (as women, mothers, wives, managers, etc).
The more classic icons of femininity (flowers, butterflies, high heels, prints of romantic inspiration), are being rescued and played with by women of all ages:
Legendary Stories: In the last few years, the worlds of fashion and aesthetics have also gone through a wide range of historical revivals.
Heroes and mythical characters live a moment of extraordinary fame among an audience that is increasingly interested in bringing the “real life” of heroic figures to light.
Spiritual Rituality: A search for simplification, which is the ultimate result of a sophisticated selection of the core values behind a product, an object, a ritual, a gold jewel. By taking off the superfluous and going to the “core” of the underlying meaning, the object acquires a divine nature.
It was it was an evening filled with the beauty, elegance and high status bestowed on everything touched by gold, in true Italian fashion.
Following the launch of Gold Expressions 2008 in Dubai, the collection will travel to other important markets for gold, including the Japan, China, USA, India and Hong Kong.
The definitive collection offered a rich combination of motifs, textures, forms and colors which further enhanced the innate beauty of the yellow metal.
The general thematic tendencies observed during the presentation which are expected to influence global international jewellery design for the year are as follows:
Architectural Landscape: People are interested in wearing artworks that express a specific aesthetic point of view and that, through their shapes and powerful physical presence suggest the artist's manufacturing processes, his or her “gesture” that signed the unique creation.
Radical Gender: “Female” aesthetics are going through the resurgence of a gender consciousness, a desire to freely express a physical sensuality and the multiple roles women undertake in modern western societies (as women, mothers, wives, managers, etc).
The more classic icons of femininity (flowers, butterflies, high heels, prints of romantic inspiration), are being rescued and played with by women of all ages:
Legendary Stories: In the last few years, the worlds of fashion and aesthetics have also gone through a wide range of historical revivals.
Heroes and mythical characters live a moment of extraordinary fame among an audience that is increasingly interested in bringing the “real life” of heroic figures to light.
Spiritual Rituality: A search for simplification, which is the ultimate result of a sophisticated selection of the core values behind a product, an object, a ritual, a gold jewel. By taking off the superfluous and going to the “core” of the underlying meaning, the object acquires a divine nature.
It was it was an evening filled with the beauty, elegance and high status bestowed on everything touched by gold, in true Italian fashion.
Following the launch of Gold Expressions 2008 in Dubai, the collection will travel to other important markets for gold, including the Japan, China, USA, India and Hong Kong.
World Gold Council
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