Home / Knowledge / News / Fashion / 'Heidiwood for Anchor Blue' clothing line launched
'Heidiwood for Anchor Blue' clothing line launched
14
Apr '08
Reality TV icon, Heidi Montag, is set to launch her new clothing line "Heidiwood for Anchor Blue" on April 15, 2008.

The collection will make its runway debut "Heidiwood style" at the Hollywood & Highland Center in Los Angeles on Friday, April 11.

To commemorate Heidi's new line, the high-profile destination will go by the name, "Heidiwood & Highland" for the day and feature a runway fashion show.

The Heidiwood collection is targeted to girls ages 16-21 and features key fashion pieces that can be dressed up for "a night on the town" or dressed down for "an afternoon at the mall."

Inspired by Heidi's personal style, the line includes 13 fashion pieces including tops, graphic tee & tank, logo pocket shorts, skirt and jeans, her signature zebra tie-back top and sexy dresses.

The collection also includes an amazing line of iconic handbags and stunning jewelry to complete each outfit.

Heidi, who stars in the no 1 hit MTV reality show "The Hills," spent a year abroad in Italy studying apparel design. She states, "I plan to get my hands dirty on this one.

This is something I have always wanted to do and Anchor Blue has enabled me to be an integral part of the design process. Each and every piece will have my initial input, feedback and final approval stamped all over it."

In addition to releasing her collection through Anchor Blue stores, Heidi will be one of the faces of the brand for the 2008 seasons.

As part of her work with the company, Heidi will be featured in ad campaigns, do in-store appearances and be a general ambassador for the brand.

Anchor Blue


Must ReadView All

Indian textile & apparel exports fall 13% in Jan 2018

Textiles | On 17th Feb 2018

Indian textile & apparel exports fall 13% in Jan 2018

A decline of 13 per cent year-on-year has been observed in the...

Brazilian cotton prices move up in first fortnight

Textiles | On 17th Feb 2018

Brazilian cotton prices move up in first fortnight

Cotton prices rose in Brazil in the first fortnight of February, as...

Courtesy: OrganoClick

Textiles | On 17th Feb 2018

OrganoClick introduces OrganoTex for water repellency

OrganoClick has introduced OrganoTex, a textile impregnation product...

Interviews View All

Cyril Pereira
Reed Exhibitions India, organiser of Asian Machine Tool Exhibition 2016

'Major problem in the textile machinery manufacturing industry is the lack ...

Prabu Mohanram
Balavigna Weaving Mills Pvt Ltd

The biggest challenge that the weaving industry faces is high price

Kaizad Hansotia
GetNatty

Competition is the best thing that can happen to a startup

Urmil Arya

Sushila International, a well established textile organisation established ...

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

John Kelley

Textile Events is one of the largest textile fair in the United Kingdom,...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Divvya and Nidhhi Gambhir
Walnut

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Anisha Chaudhari
Threads & Shirts

Threads &amp; Shirts is a freshly-tailored concept providing men/women a...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

February 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
70.0%
No
13.0%
Skip
17.0%

Total Votes: 100

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.0%
No
30.0%
Skip
7.0%

Total Votes: 100

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
88.0%
No
9.0%
Skip
3.0%

Total Votes: 100

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
83.0%
No
8.0%
Skip
9.0%

Total Votes: 100


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search