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Apr '08
Eco-fashion is the apparel industry's fastest growing and most meaningful trend, and MAGIC International announced the launch of a new show floor experience for August 2008, ECOLLECTION @ MAGIC, dedicated to fostering the market's rapidly developing interest in eco business.

The MAGIC Marketplace, the industry's preeminent trade event, is responding to the global need for a fashion marketplace committed to sustainability, where eco leaders can do business and share ideas.

ECOLLECTION, August 25-27, will showcase the fashion industry's most comprehensive collection of environmentally-conscious apparel and lifestyle brands while also providing interactive sustainability education and tools.

This platform will offer eco leaders in the fashion community the rare opportunity to learn about trends in sustainable fashion and connect with retail buyers hungry for eco-product.

“At MAGIC, we work with everyone in the apparel business – fabric suppliers, manufacturers, brands, and retailers, all of whom are striving to determine what eco means to them,” said Chris DeMoulin, President of MAGIC International.

“Consumers want more eco-friendly and sustainable fashion options, and we are excited to meet this growing demand by offering domestic and international retailers ready access to the most sought-after eco-fashion resources, while supporting the development of environmental consciousness, and its evolution within the apparel sector.”

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