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HUGO BOSS welcomes Asian/Other region developments
Apr '08
In the first quarter of the current fiscal year, HUGO BOSS AG has succeeded in increasing sales by 2% to EUR 510 million (Q1 2007: EUR 500 million). Without taking account of fluctuations in the rates currency exchange, turnover has increased by 5%.

A declining German market, primarily attributable to changes in commercial partners' ordering patterns as the result of the sustained length of the winter season and the corresponding reticence of consumer purchasing, was overcompensated by an increase in sales in other countries.

Thus, sales in Germany came to EUR 99 million (Q1 2007: EUR 104 million) while in other European countries, it was possible to achieve an increase, adjusted for currency effects, of 2% to EUR 265 million (Q1 2007: EUR 262 million).

In the growing markets of North America and Asia the HUGO BOSS Group was once again able to record a double-digit increase. On the American continent, currency-adjusted sales rose by 11%, at the conclusion of the first three months of the year 2008. In the process, sales in the USA in local currency rose by 16% and in euros by 1% to EUR 55 million (Q1 2007: EUR 54 million).

In the first quarter of 2008, there were very welcome developments in the Asian region/other regions. In this context, HUGO BOSS has succeeded in increasing sales in local currencies by 28%, and in the reporting currency by 21%, to EUR 58 million (Q1 2007: EUR 48 million).

At the conclusion of the first three months of 2008, the Group's profits from licensing exhibit a very positive trend and have increased overall by 16% to EUR 12 million (Q1 2007: EUR 10 million). Further impetus in the licensing area is anticipated for the second half-year 2008 by virtue of the entry into the jewelry business.

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