Home / Knowledge / News / Fashion / Star designer Rodriguez signs exclusive agreement with Cherokee
Star designer Rodriguez signs exclusive agreement with Cherokee
22
May '08
Cherokee Inc announced that it has signed an exclusive brand representation agreement with award-winning fashion designer David Rodriguez.

Extraordinary style, focus and work ethic defines designer David Rodriguez, who is emerging as one of America's brightest stars in the fashion world. Rodriguez has received well-deserved recognition from the fashion industry, winning major awards and nominations, including: the Moet and Chandon Designer Debut award, the MODA award for Hispanic Designer of the Year, the Gold Coast Award, the Fashion Group International Rising Star Award, and the Smithsonian Latino Center Legacy Award.

Combining his unique use of fine fabrics and styling to complement feminine curves, David Rodriguez has become a favorite among Hollywood celebrities, who rely upon his designs to make a major impact at red carpet events.

"We chose to collaborate with Cherokee based on the successful partnerships they've engineered with leading designers and premier retailers in the United States, including TJX Co., Target and Wal-Mart," said Brandon Houchins, President, J.C. SOHO, LLC.

"We are excited to partner with David and help him bring his vision of reaching a broader consumer base to life," said Shelly Marchetti, Business Development Director at Cherokee.

"We believe David Rodriguez's unique design approach, coupled with a retailer's cost effective sourcing ability, creates a formula for success," said Larry Sass, ExecutiveVice President at Cherokee. "We look forward to expanding this talent."

Cherokee Inc


Must ReadView All

'Requirement of polyester filament yarn is increasing'

Textiles | On 19th Jun 2018

'Requirement of polyester filament yarn is increasing'

The requirement of polyester filament yarn (PFY) is increasing as it...

Courtesy: SAC

Textiles | On 19th Jun 2018

SAC to release pilot of Higg Facility Social Labour Module

The Sustainable Apparel Coalition (SAC) will release this year a...

Courtesy: Ebay

Apparel/Garments | On 19th Jun 2018

eBay partners with Noon for e-commerce sales in Middle East

Noon, the $1 billion e-commerce venture backed by Dubai businessman...

Interviews View All

Top executives
Textile industry

Union budget 2018-19 will have positive impact on apparel industry

Vidhyaa Shankar. S
A Ganapathi Chettiar

'The usage of knits is getting into the boundaries of woven fabrics'

Arvind Saraf
Triveni Sarees

e-Commerce is still evolving fast with constant flux and surprises

Kalai Selvi

Vidyashilp Academy in Bengaluru is the country's first Fairtrade School....

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

John Kelley

Textile Events is one of the largest textile fair in the United Kingdom,...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search