SHOP.COM adds top names to its robust roster of merchants

10 Jun '08

2 min read

SHOP.COM, the destination comparison shopping engine designed for women, announced the addition of a dozen top tier merchants and specialty retailers into its direct cost-per-click (CPC) program. These merchants include Nordstrom, Sears, and Best Buy.

SHOP.COM's direct CPC program is a significant expansion of SHOP.COM's media platform, which includes its unique OneCart CPO program. Both CPO and CPC Merchants can to gain access to millions of qualified and targeted shoppers each month through their integrated product listings on the SHOP.COM site.

“We are seeing more merchants attracted to our CPC program, as it allows them to target new customers while also driving them to physical store locations through special promotions and offers featured on our site,” said Bruce Sellers, President of SHOP.COM.

“Our expanded media model continues to provide our merchant family with the flexibility they need to meet their business goals. We are thrilled to add these new merchants to our roster and provide a valuable online resource for today's busy woman.”

Visitors to SHOP.COM can now browse items being offered by three of the nation's top retailers in fashion, home electronics and home goods:

• Nordstrom - Nordstrom is one of the nation's leading fashion specialty retailers. They have a large selection of quality fashion apparel, shoes and accessories. Nordstrom offers the best possible service, selection, quality and value for men, women and children.

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