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s.Oliver at Akropolis to present new & trendy outfit each month
Jun '08
On 13 June, the Apranga Group, leader of retail clothing market in Lithuania and the Baltic States, opens the second s.Oliver store in Lithuania in the shopping centre “Akropolis” in Vilnius.

The new store with an area of 300 square metres offers classic and trendy outfit and will present new collections each month. The store represents “s.Oliver Casual women und men”, “QS by s.Oliver male und female” and “s.Oliver Accessories” product lines.

The first s.Oliver store was opened in Kaunas at the beginning of 2007. s.Oliver was established in Würzburg in 1969, and it currently lines up with the leading European companies of fashion and lifestyle.

Different teams of designers create twelve collections from nine product lines. s.Oliver has 80 own stores and 330 stores in cooperation with partners. 2,600 stores and 1,700 sales outlets represent the s.Oliver brand.

On the international scale, s.Oliver Group goods are sold in 30 countries. Ambitious and moving with the times, the “s.Oliver Casual women und men” collection balances extreme comfort and high quality with low prices.

By the latest fashion trends, top quality and particularly trendy cut, the “QS by s.Oliver male und female” collection creates an individual style with impressive details. A visit to the world of s.Oliver lifestyle ends with the choice of “s.Oliver Accessories”.

Currently, the Apranga Group operates a chain of 88 stores in the Baltic States: 59 in Lithuania, 24 in Latvia, and 5 in Estonia.

In January–May 2008, the retail turnover of goods of the chain operated by the Apranga Group (VAT included) amounted to LTL 196.6 million (EUR 56.9 million), and grew by 28.8%, as compared to the same period in 2007. The company belongs to the concern MG Baltic.

Apranga Group

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