Interviews
News Flash
BioMoGo, the world's first biodegradable shoe introduced
25 Jul '08
3 min read
"With new eco-friendly enhancements and the popularity of the previous model, the Trance 8 has received enthusiastic response from our key retail partners," said Rick Wilhelm, vice president of sales for Brooks.
"Runners want performance gear that not only feels good when running, but also instills pride in the brand they're sporting."
BioMoGo is the latest project Brooks has initiated to support its sustainability focus. Other examples include incorporating the CMP process, introducing HPR Green rubber, reducing PVC, developing a new environmentally friendly shoe box, and scrutinizing printed collateral pieces and vendor partners for their environmental impact.
"Runners want performance gear that not only feels good when running, but also instills pride in the brand they're sporting."
BioMoGo is the latest project Brooks has initiated to support its sustainability focus. Other examples include incorporating the CMP process, introducing HPR Green rubber, reducing PVC, developing a new environmentally friendly shoe box, and scrutinizing printed collateral pieces and vendor partners for their environmental impact.
Brooks Sports Inc
Popular News
Leave your Comments
Folker Stachetzki
Brother Internationale Industriemaschinen GmbH
Ritesh Kamani & Neha Kamani
Brand - Khalighata
Esteemed Clients
-Ltd..jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "Thermore (Far East) Ltd.")
.jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "Telangana State Industrial Infrastructure Corporation Limited (TSllC Ltd)")
.jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "Taiwan Textile Federation (TTF)")
