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Bloomingdale's to join Nordstrom at Santa Monica Place
Sep '08
Macerich one of the nation's largest owners, operators and developers of regional shopping centers, announced it will bring Bloomingdale's to Santa Monica Place, the company's new, open-air retail and dining destination under construction in Santa Monica, Calif.

Bloomingdale's will join Nordstrom as a key department store anchor at Santa Monica Place, replacing the current Macy's store.

Known for its innovative approach to fashion and iconic brand, Bloomingdale's is part of Macy's Inc. The store is set to open in 2010.

"We're delighted to welcome Bloomingdale's to Santa Monica Place," said Randy Brant, Executive Vice President, Real Estate, for Macerich.

"Bloomingdale's has led the way in creating memorable shopping experiences and strong customer relationships, in addition to their focus on fashion. Bloomingdale's is an outstanding fit with the vibrant Santa Monica market."

The decision by Macy's Inc, to introduce Bloomingdale's at Santa Monica Place reflects the interests of the community, according to Brant.

"We're pleased that the company listened to local shoppers, who consistently voiced their interest in a different, more fashion-forward shopping experience at Santa Monica Place," said Brant.

The new Santa Monica Place location brings Bloomingdale's closer to customers west of Los Angeles' 405 a barrier that often keeps freeway-weary shoppers in Santa Monica, Pacific Palisades, Brentwood and other Westside communities at home rather than at the stores.

"In this part of L.A, convenience is everything. So is a unique and beautiful shopping environment. We're pleased that Bloomingdale's agrees we have both of these essential elements at the new Santa Monica Place," added Brant.

"We are pleased to be expanding our presence in this very important market," said Michael Gould, Bloomingdale's chairman and chief executive officer.

"We also are very excited about introducing the SoHo-store concept, which will feature tightly edited assortments of contemporary men's and women's merchandise tailored for the Santa Monica area.

We believe that Bloomingdale's distinctive assortments and personalized service will be welcomed in this new venue that is so ideally matched to the Bloomingdale's customer."

Macy's will close in February 2009 so the transformation of the space into a brand-new Bloomingdale's can begin.

Currently, Santa Monica Place is being completely transformed from an existing 1980s-era, enclosed shopping center to a three-level, open-air retail destination that will include a signature rooftop Dining Deck.

Scheduled to open in fall 2009, the 550,000-square-foot Santa Monica Place is adjacent to the popular Third Street Promenade, three city blocks of retail stores, restaurants and entertainment.


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