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Dussault & Bloodline team up to design diamond studded jeans

07 Oct '08
4 min read

Dussault Apparel Founder, Chairman and Head Designer, Jason Dussault, is pleased to announce the Company has collaborated with Bloodline Design's Malcolm Norman to design 2 pairs of denim adorned with 18K gold, colored diamond, and ruby wallet chains, giving the jeans a total value of $250,000 each.

There are two pairs of jeans. The first pair is a one-of-a-kind with a Marquis Rose Gold wallet chain which is designed with 1080 grams of 18K gold, set with 16, 1 carat rubies and 8, .05 carat color diamonds in the skull eyes and 26, .05 carat rubies on the daggers and cross. The second pair is a one-of-a-kind with a White Gold Wallet Chain which has 1120 grams of 18K gold, set with 16, 1 carat color diamonds in the skull eyes and 41, .05 carat color diamonds set throughout the details of crosses and skull eyes.

Prototypes of the denim, worth $10,000 each, will be shown in two looks at Phoenix Fashion week, and then displayed at retailer Kustom in New York and at the Dussault flagship store, The Dussault Motel in Los Angeles. Each pair of jeans, and corresponding wallet chain, will be recreated with semi precious stones. A bronze prototype will be showcased as a recreation of the marquis rose gold version, and a silver prototype will be featured in place of the white gold version.

Jason Dussault, Dussault Apparel Founder and Head Designer, has experience with standout fashion pieces, often creating stage pants for many rock stars and famous performers. His latest designs are featured in Nickelback's European tour and on Criss Angel for his Believe show in Las Vegas.

Dussault Apparel is also set to release a limited number of jeans through their line, 'Trashed.' Each piece is hand-sewn, hand-painted, dyed and washed 13 times. This unique process creates depth and layers, giving these jeans originality and a one-of-a-kind feel. 'Trashed Denim' retails for $375.00 and additional information may be found by visiting Dussault Apparel. Other styles of premium denim from Dussault Apparel are priced from $125.00.

As well, Jason Dussault is pleased to announce that the Company will be donating a portion of profits from these jeans to Canuck Place Children's Hospice. Jason states, "Dussault will give 50% of profits from the sale of the $250,000 jeans and the $10,000 prototypes to Canuck Place.

If not sold on the current tour in New York and LA, the jeans will be auctioned off with 50% of the profits going to Canuck Place. As well for all jeans sold at Kustom and The Dussault Motel Store, $10 from every sale of the Trashed Denims which retail for $375, and $5 from the sale of every $125. jean will be donated to Canuck Place."

Filomena Nalewajek, Chief Executive Officer of Canuck Place comments, "Jason is a great friend of Canuck Place and we are extremely grateful to him for choosing our organization to benefit from this special design initiative.

Dussault Apparel Inc

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