Home / Knowledge / News / Fashion / Nikon to showcase fashion with Raghavendra Rathore S/S collection for LFW
Nikon to showcase fashion with Raghavendra Rathore S/S collection for LFW
08
Oct '08
Mr. Raghavendra Rathore, Mr.Vikram Raizada,Director(Fashion), IMG,Milind Soman, Mr Hidehiko Tanaka, Managing Director, Nikon India, Mr.Anil Chopra, Advisor, Lakme
Mr. Raghavendra Rathore, Mr.Vikram Raizada,Director(Fashion), IMG,Milind Soman, Mr Hidehiko Tanaka, Managing Director, Nikon India, Mr.Anil Chopra, Advisor, Lakme
Nikon fashion preview scheduled prior to the Lakme Fashion Week Spring Summer 2009 is a manifestation of the involvement of photographic equipment manufacturer, Nikon with one of the famous, avant-garde fashion designers of, Raghavendra Rathore.

”The wedlock of photography and fashion dates way back in history and I believe both are incomplete without each other.., The designs have been inspired by the Nikon mood and I feel that it complements well with the very outdoor look that we have given to the collection.” Reflects Raghavendra Rathore

Noteworthy is the concept that the designs showcased a conceptual relevance to a lifestyle and is reflective of masculinity in men's' dressing. In this collection, the 50s has been revisited bringing back all that was vividly associated with the macho icon.

The essence of the look remains instantly evocative of a mythical 'Outdoor Country' man with a slick sense of nocturnal style. The fishing apparel and the photographer vest are also important inspirations in the over all look.

Mr Hidehiko Tanaka, Managing Director, Nikon India said, “We are delighted to be participating in the Raghavendra Rathore's preview of men's fashion leading up to the Lakme Fashion Week. The outdoor man is the epitome of Nikon's focus as his casual style complemented by a Nikon camera is the image that we want to create. All men who love the outdoors and the wonders of nature, will understand and appreciate the synergy between the smart, casual look and photography.”

Speaking on the occasion Mr. Raghavendra Rathore commented on the theme of the exhibition with the following words, “There is a reassuring amount of personality in each silhouette which is carefully tailored to complement an energetic toughness and slickness in dressing.

In keeping with the designer's stated intention of producing discreet luxury, the array of designs has been carefully represented to evoke a stylish yet classic feel. My association with NIKON would allow me to design for them….again something which would be a delight to your eyes like always. I am sure that this association will grow to be a success.

The fashion extravaganza will be the first of Nikon's many initiatives aimed at carving a niche for its cameras in the hearts of every discerning Indian consumer.

Nikon India


Must ReadView All

Uzbekistan wants joint ventures with Hungarian textile firms

Textiles | On 20th Feb 2018

Uzbekistan wants joint ventures with Hungarian textile firms

Uzbekistan has offered Hungary to create joint ventures in the two...

Vietnam’s textile & garment exports up 10.68% in 2017

Textiles | On 20th Feb 2018

Vietnam’s textile & garment exports up 10.68% in 2017

Vietnam came very close to achieving its 2017 textile and garment...

Maharashtra’s new textile policy to privatise cooperatives

Textiles | On 20th Feb 2018

Maharashtra’s new textile policy to privatise cooperatives

The state government in India’s western state of Maharashtra, under...

Interviews View All

Marazban F Velati
Sutlej Textiles & Industries limited

No training can be effective till the candidate believes in it.

Nuno Venda
ROQ

‘There has been an increase in demand for water based inks, rather than...

Abhishek Samdaria
Reflete

GST will certainly reduce a lot of paperwork in future

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Sugandha Bhardwaj

<div>New Delhi-based Brinjal Designs Pvt Ltd manufactures home furnishing...

Urmil Arya

Sushila International, a well established textile organisation established ...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Anisha Chaudhari
Threads & Shirts

Threads &amp; Shirts is a freshly-tailored concept providing men/women a...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

February 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
70.6%
No
12.7%
Skip
16.7%

Total Votes: 102

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.7%
No
29.4%
Skip
6.9%

Total Votes: 102

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
88.2%
No
8.8%
Skip
2.9%

Total Votes: 102

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
83.3%
No
7.8%
Skip
8.8%

Total Votes: 102


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search