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Ethical Fashion Forum for young entrepreneurs at FTM
23
Oct '08
New Entrepreneurs is delivered by the Ethical Fashion Forum in partnership with the Fashion and Textile Museum and Newham College and supported by City Fringe Partnership with funding from the London Development Agency.

Workshop programme for young entrepreneurs will start on November 5.

New Entrepreneurs aims to help budding fashion entrepreneurs learn about sustainable business practices with a series of two-hour fashion specific workshops which will offer you the opportunity to learn from pioneers in the ethical fashion industry.

The programme will explore sustainable practices ranging from eco design to ethical marketing. It will introduce you to the ways in which businesses can support and benefit the people behind their products; reduce their impact on the environment through sustainable manufacturing processes, and develop effective marketing tools to communicate sustainability to consumers.

The workshops will focus on four key areas and will be facilitated by two fashion industry leaders, who have particular expertise in the specific area of business planning.

Funding & finance - 5th November 2008

Workshop leaders: Tamsin Lejeune (Ethical Fashion Forum) Cyndi Rhoades (Worn Again/Anti Apathy)

The first hour of the workshop will introduce you to some of the principles of sustainable business planning helping you to create an ethical framework for your business. The second hour will focus on funding and finance exploring possible avenues to raise funds for a start up ethical fashion business and looking at the basic principles of financial projections.

Sustainable products and services - 12th November 2008

Workshop leaders: Jules Hau (Foundation Agency) Jocelyn Whipple (Loop Fabrics)

The first hour of the workshop will focus on your product USP looking at turning sustainability into an advantage for a fashion business and introducing the principles of range planning and trend forecasting. The second hour will focus on pricing your products looking at the options for wholesale and retail.

Sustainable marketing - 20th November 2008

Workshop leaders: Rosie Budhani (Fashion PR) and Clownfish Marketing Consultancy

The first hour of the workshop will focus on customer profiling looking at how you can assess the market for sustainable fashion products, as well as targeting untapped customer potential. The second hour will focus on creating a marketing plan that will promote your product at the same time as communicating your ethic.

A sustainable supply chain - 26th November 2008

Workshop leaders: Allana McAspurn (Made By) Claire Hamer (Topshop)

The first hour will focus on supply chain management, looking at the different areas of the supply chain and how each area can be assessed and audited to ensure ethical practices are in place. The second hour will focus on manufacture looking at purchasing practices and delving into some of the benefits and pitfalls of accreditation.


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