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Torrid unveils Premium Denim Collection
Nov '08
For Holiday 2008, Torrid, the destination for women's fashion in sizes 12 and up, celebrates women with real curves by providing a denim collection that was developed, created, fit and sewn just for her. In addition to the on-trend fashion tops, dresses and accessories collections, Torrid has created affordable, great-fitting and fashionable jeans in top-quality washes that look and feel luxurious. The denim collection launches in Torrid stores and online just in time for Holiday dressing.

"Whether our girl is going out for a night on the town, spending a casual afternoon Holiday shopping, or joining friends and family for decorating, our girl's fashion needs are met in Torrid denim." says Meg Clymer, Director Product Development & Sourcing for Torrid.

Denim is perhaps the most fundamental part of any woman's wardrobe so for the holiday season, Torrid is coming out full of fashion! From skinny jeans and boyfriend cuts to wide leg and flares, Torrid will have the hottest styles, sizes, inseams and washes of the season for the curvy girl.

"Denim is a key essential in every woman's wardrobe. Nowhere else will you find the latest trends in denim in styles that hug, accentuate, and show off your body. Whether you are looking for the newest wash, the chic-est silhouette, or the best fit, Torrid's denim is the difference you need." Says Tim Waziak, Web Style & Trend Manager for Torrid.

The first items off the Torrid premium denim loom was gifted to Torrid celebrity fans including Queen Latifah (Actress, celebrity spokeswoman, recording artist), Jordin Sparks (2007 American Idol winner), Kaycee Stroh (Disney's High School Musical 1, 2 and 3), Mia Tyler (Author of Creating Myself and renowned fashion model), Hayley Hasselhoff (recording artist, fashion model), LaKisha Jones (2007 American Idol finalist, recording artist), Nikki Blonsky (Hairspray star) and Joanne Borgella (2008 American Idol finalist, recording artist).


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