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Macy's Believe campaign for Make-A-Wish
25 Dec '08
3 min read
JWT New York was the agency responsible for the creative development in collaboration with Macy's Corporate Marketing. The Vox Collective was the agency partner for the Spanish-language advertising. Mediaedge:cia developed and implemented the media campaign in collaboration with Macy's Corporate Marketing.
The Make-A-Wish Foundation grants the wishes of children with life-threatening medical conditions to enrich the human experience with hope, strength and joy.
Macy's, the largest retail brand of Macy's, Inc, delivers fashion and affordable luxury to customers at more than 800 locations in 45 states, the District of Columbia, Puerto Rico and Guam. Offering distinctive assortments including exclusive fashion and home brands, Macy's stores are operated by four regionally based retail divisions – Macy's East, Macy's Florida, Macy's Central, and Macy's West – and an online store at macys.com.
The Make-A-Wish Foundation grants the wishes of children with life-threatening medical conditions to enrich the human experience with hope, strength and joy.
Macy's, the largest retail brand of Macy's, Inc, delivers fashion and affordable luxury to customers at more than 800 locations in 45 states, the District of Columbia, Puerto Rico and Guam. Offering distinctive assortments including exclusive fashion and home brands, Macy's stores are operated by four regionally based retail divisions – Macy's East, Macy's Florida, Macy's Central, and Macy's West – and an online store at macys.com.
Macy's
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