Home / Knowledge / News / Fashion / Zegna introduces 'Made-to-Measure Service' for Dubai clients
Zegna introduces 'Made-to-Measure Service' for Dubai clients
12
Jan '09
Ermenegildo Zegna, the global men's luxury fashion brand known for its fine tailoring and innovative use of the most exquisite fabrics, brings to Dubai tailor-made suits, pants, coats, shirts, and ties through its highly successful Made-to-Measure Service known as 'Su Misura'.

Ermenegildo Zegna's exclusive 'Su Misura' custom-tailored service makes it possible to produce these luxury items in just a few weeks, respecting the customer's size and needs and maintaining the superb standards of quality for which the Italian maison is rightfully famous.

The 'Su Misura' service, which was launched in the 1970s alongside the first prêt-à-porter collections, gives the customer a chance to choose the fabric, style and details that personalise a garment.

There are numerous variations that make a garment unique. For the jacket, there is the choice of a single-breasted or double-breasted style, the shape and material of the buttons, rear vents, and buttonholes on the sleeves that can be open or closed.

For pants, the shape of the pockets or cuff on the bottom can be chosen. The width and weight of a tie and the shape of the collar and the location of the monogram on the shirt can also be selected, among other things.

Creating your own personal style with Ermenegildo Zegna 'Su Misura' service has never been easier. Three acclaimed tailored styles are available ensuring that the needs and tastes of every Zegna man are catered for:

Roma – Is the international best-selling tailored business style, with a timeless neo classical silhouette. The jacket is cut with fuller definition and sits lower on the body, elongating the linear perspective of form and ideally fitted with slim silhouette pleated trousers.

Milano – Offers a fitted slimmer silhouette, suited for a more athletic form. It favours angular and narrow cut shoulders with a shirtsleeve construction, and a shorter jacket sitting higher on the body and is ideally completed by slender flat fronted low-rise trousers.

Couture – Designed with a powerful Italian style for great tailoring connoisseurs. Couture 'Su Misura' is a highly tailored look, with a waisted effect and slender silhouette, favouring softer natural shoulder construction and higher armholes. The rich Neapolitan tailoring tradition resonates with overlapping panels and the hand stitched curved 'Barchetta' chest pocket.

For suits, jackets and coats you can choose from more than 450 different exclusive fabrics, patterns and colors produced by Lanificio Ermenegildo Zegna. You have your choice of the classics, High Performance, Traveller, 15Milmil15, 14Milmil, 13Milmil and Trofeo lines and also constantly updated new seasonal fabrics.

After the material has been selected, a style that flatters the customer's figure and best suits his needs must be chosen and is further customised through unique details and special touches.

The measurement process is extremely critical to ensure a perfect custom-tailored fit. Specialised staff in the store has undergone specific training to make sure this delicate task is performed accurately and with extreme professionalism.


Must ReadView All

Uzbekistan wants joint ventures with Hungarian textile firms

Textiles | On 20th Feb 2018

Uzbekistan wants joint ventures with Hungarian textile firms

Uzbekistan has offered Hungary to create joint ventures in the two...

Vietnam’s textile & garment exports up 10.68% in 2017

Textiles | On 20th Feb 2018

Vietnam’s textile & garment exports up 10.68% in 2017

Vietnam came very close to achieving its 2017 textile and garment...

From left: Tania Polonnowita Wettimuny, MD, Hellmann Sri Lanka; Bart de Vries, Global COO Air & Sea Hellmann; Deshamanya Mahesh Amalean, Chairman, MAS Holdings; & Shirendra Lawrence, COO, MAS Holdings

Textiles | On 20th Feb 2018

Hellmann and MAS form joint venture HMSC

Hellmann Worldwide Logistics and MAS Holdings have formed Hellmann...

Interviews View All

Manfred Mentges
Sedo Treepoint GmbH

We see a higher demand in colour management systems, as customers see big...

Abhimanyu Singh Rathore & Barbara Anna Kosiorek
Kannbar

‘Blending cultures is the true beauty of fashion, where one’s imagination...

Karel Williams
Dow Microbial Control

'Silvadur is most rapidly adopted in areas where hygiene-conscious and...

Harmeet Singh

New Delhi-based Jogindra Industries Private Limited provides an assortment ...

Sandip Bhojani, Manthan Patel

Krypthm Tradelink LLP is a Surat-based manufacturer of westernwear....

Vikas Banduke

Softech Controls Private Limited (SCPL) is a part of the Cotmac Group, an...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

February 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
70.6%
No
12.7%
Skip
16.7%

Total Votes: 102

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.7%
No
29.4%
Skip
6.9%

Total Votes: 102

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
88.2%
No
8.8%
Skip
2.9%

Total Votes: 102

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
83.3%
No
7.8%
Skip
8.8%

Total Votes: 102


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search