Home / Knowledge / News / Fashion / Debut of Modern Elegance on Valentine's Day
Debut of Modern Elegance on Valentine's Day
13
Feb '09
Self-made Orlando-based designers Norma Allen and Thuy Nguyen had always dreamed of making it big in the fashion industry. In a recent, fairytale-like turn of events, amidst the daily dose of negative news and worsening economy, Norma and Thuy found out they will soon realize their fantasy when their fashion label, Voccé Couture, debuts at Couture Fashion Week in New York City this Saturday.

Allen and Nguyen were among thousands of applicants - many of them already accomplished fashion icons - to submit designs for this year's Couture Fashion Week, which is one of many prominent events that will take place during the 2009 New York Fashion Week. After their distinctive collection, aptly named “Modern Elegance,” caught the eye of Couture Fashion Week producer Andres Aquino, Norma and Thuy were informed they were among 24 designers from around the world selected to showcase their fashions at the exclusive event.

“This is truly a dream come true,” says Nguyen, who was inspired by her mother, who is a seamstress originally from Vietnam. “It all still seems so unreal, but we are extremely excited for the opportunity to unleash our ideas and style at such a prominent industry event.”

Voccé Couture's collection will debut on Valentine's Day, Saturday, February 14, 2009 at the world-famous Waldorf-Astoria in New York City.

Despite the fact that they both have other full-time careers, Norma and Thuy have worked nearly every evening and weekend over the past three months to prepare the 12 evening wear designs that will make up their “Modern Elegance” collection at the couture event. They have also been meeting with seamstresses, fashion and design experts and business and communications consultants in order to fully prepare for the upcoming, and almost unimaginable, event.

Voccé Couture presents high-end designs for today's generation of young sophisticates and those entreating the ultimate, individually designed style. Voccé represents elegance and a highly refined style that is still in tune with contemporary fashion.

Their current collection captures timeless qualities like glamour and sophistication, but melds modern with traditional by including luxurious satin and silk fabrics and drawing from Asian and Latin themes while utilizing technology-inspired hand-sewn designs. Allen and Nguyen hope to grow their collection to 36 pieces by the spring or summer season.

“We really have an appreciation for couture fashion and the tradition that comes with it,” says Allen. “But at the same time, we want our designs to redefine style and show how creative couture can be.”

Voccé Couture


Must ReadView All

Courtesy: Stone Island

Apparel/Garments | On 25th Jun 2018

Stone Island has mastered ingredient branding: Braind

Italian high-end men's apparel brand Stone Island tops the list of...

Courtesy: Tecnorama

Textiles | On 25th Jun 2018

'Tecnorama automatic dyeing system offers efficiency'

Italy based Tecnorama’s fully-automatic machinery for dispensing...

Courtesy: Pantone

Textiles | On 25th Jun 2018

Pantone unveils polyester standards

Pantone, provider of professional colour standards for the design...

Interviews View All

Hannah Lane
Redress

Encouragement from brands will motivate supply chains to become more...

Nuno Venda
ROQ

‘There has been an increase in demand for water based inks, rather than...

Claudia Kersten
Global Organic Textile Standard

‘GOTS is a very efficient supply chain management tool, especially for...

Kamal Kulshreshth

Colorjet is among the fastest-growing wide format digital inkjet print...

Apurva Kothari

No Nasties was the first fashion brand in India to make 100 per cent...

Mala Alwani

<div>Delhi-based fast fashion womenswear brand, Besiva, aims to bridge the ...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Adriano Goldschmied
AG Jeans

The hype around 'designer jeans' was created by him. And the new wave of...

Priya Somaiya
Usha Social Services

The Usha Silai label from Usha International is all set for a retail...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search